Part-Time PR Specialist / Consultant (Tech + Consumer Media)Company: FORONELocation: Remote (U.S.-based preferred, Bay Area candidates a plus)Type: Part-time (15–25 hrs/week)About FORONEFORONE is a cross-border marketing and growth consultancy helping global companies enter and scale in the U.S. market. We specialize in go-to-market strategy, narrative building, and integrated campaigns across emerging industries including robotics, AI, and consumer tech.
Our clients range from early-stage startups to high-growth companies navigating U.S. expansion—from stealth-mode launches to major milestones such as CES.
Role OverviewWe are looking for a Part-Time PR Specialist / Consultant to lead media strategy and execution across both B2B tech and consumer-facing brands. This role is ideal for someone who understands how to translate complex products into compelling narratives, build strong relationships with media, and drive earned coverage that supports go-to-market goals.
You will work closely with our internal strategy team and founders to shape positioning, pitch stories, and secure high-impact media placements.
Key Responsibilities:Media Strategy & Narrative Development
- Develop PR strategies aligned with product stage (MVP to launch to scale, growth)
- Craft compelling narratives for emerging tech (AI, robotics, SaaS) and consumer-facing products
- Translate technical concepts into clear, media-friendly story angles
Media Relations & Outreach
- Build and manage relationships with tech, business, and consumer/lifestyle media
- Pitch and secure coverage across top-tier and niche publications
- Coordinate interviews, embargoes, and media briefings
Campaign Execution
- Lead PR efforts for product launches, fundraising announcements, and major events (e.g., CES)
- Develop press materials including press releases, media kits, and talking points
- Manage outreach pipeline and follow-ups
Media Intelligence & Reporting
- Identify relevant journalists, editors, and creators
- Monitor trends across tech and consumer media landscapes
- Track performance metrics such as coverage quality and message pull-through
- Provide insights and recommendations for optimization
Cross-Functional Collaboration
- Work closely with strategy, content, and GTM teams
- Support narrative testing and positioning refinement
- Align PR efforts with broader marketing and growth objectives
Qualifications:
Required
- 5+ years of PR experience in tech and/or consumer media
- Strong relationships with U.S.-based journalists and media outlets
- Proven track record of securing meaningful media coverage
- Experience working with startups or high-growth companies
- Excellent storytelling and writing skills
Preferred
- Experience supporting U.S. market entry for global companies
- Familiarity with founder-led storytelling
- Experience with B2B, robotics, or consumer tech narratives
- Exposure to venture ecosystem and fundraising announcements
- Experience with major industry events such as CES, SXSW, or TechCrunch Disrupt
What It’s Like Working with FORONE
- We move fast and operate like a startup—things are often in motion, not fully defined
- We value people who take ownership and drive things forward without waiting for instructions
- We think strategically, but care deeply about execution and getting things done
- We work closely as a team and with our clients—clear communication and collaboration matter
Compensation
- Hourly: $75 – $100 per hour
- Flexible based on experience, media relationships, and scope of work
- Estimated commitment: 15–25 hours per week
We are open to structuring this as a monthly retainer depending on engagement scope.How to Apply In addition to your resume, please include:
- Your LinkedIn profile
- 2–3 examples of relevant media placements or PR case studies
- A brief note outlining your approach to PR for early-stage or cross-border companies
Flexible work from home options available.
Company Profile
Forone is an international integrated marketing solution provider that offers high-standard customized content services for leading multinational companies in the fields of technology, consumer electronics, entertainment,finance, and etc.
At Forone, our mission is to help clients create seamless user experiences across major global markets. We specialize in delivering holistic solutions, including content planning, creative development, content marketing, and strategic consulting. No matter where your users are located, they will always enjoy a consistently excellent experience, empowered by our high-quality content.
Currently we have offices in San Jose, USA; Beijing and Shanghai, China; Tokyo, Japan; and Taipei, Taiwan.