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Restaurant Brand Development Specialist Mandarin required

MOUNTAIN 118

Flushing, NY

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JOB DETAILS
SALARY
$80,000–$90,000 Per Year
SKILLS
Analysis Skills, Brand Management, Brand Marketing (Branding), Brand Positioning, Campaigns, Customer Conversion, Customer Satisfaction, Delivery Driving, Interior Design, Mandarin Chinese Language, Market Analysis, Market Research, Market Trend Analysis, Marketing, Marketing Strategy, Menu Development, Online Promotions, Operations, Operations Management, Operations Planning, Plating Processes, Pricing, Profit & Loss, Publicity Campaigns, Restaurant, Sales, Social Media, Training/Teaching
LOCATION
Flushing, NY
POSTED
30+ days ago
Benefits:
  • 401(k)
  • Bonus based on performance
  • Flexible schedule
  • Free food & snacks
  • Paid time off
  • Relocation bonus
  • Training & development

Job description:


Job Overview
We are seeking a dynamic and innovative Brand Specialist to join our team. The ideal candidate will play a crucial role in enhancing our brand's presence and driving marketing strategies across various channels. This position requires a blend of creativity and analytical skills to effectively manage our brand's identity and engage with our target audience through effective marketing initiatives.


Pay: $80,000.00 - $90,000.00 per year


Job description:


A. Interior Design Support


Participate in restaurant interior design, including hard decoration layout and soft furnishing selection, ensuring alignment with brand identity.


Assist in implementing design plans and follow up post-opening evaluations for improvement.


B. Brand Design


Contribute to the creative development and refinement of brand visual systems (logo, VI, menu design, marketing materials).


Ensure all design deliverables are consistent with brand positioning and image.


C. Brand Promotion


Assist in planning and executing online and offline promotional activities to enhance brand awareness and reputation.


Collaborate with the social media team on event publicity and content planning.


D. Product Selection & Plating


Participate in selecting tableware and plating styles to match brand positioning and guest experience.


Track trials of new products and collect feedback for optimization.


E. Pricing Management


Assist with menu pricing research and market analysis to balance brand positioning and profitability.


Provide adjustment suggestions based on market trends and sales data


F. Delivery Platform Operations


Manage daily operations and campaign planning for delivery platforms (Uber Eats, Fantuan, HungryPanda, etc.).


Optimize menus, images, and marketing copy to increase conversion and customer satisfaction.

About the Company

M

MOUNTAIN 118

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