We Are:
Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: www.accenture.com/song
Our Optimization Services team, part of Commerce practice, connects brands and consumers across all channels. Leveraging a full suite of omnichannel capabilities, we drive revenue and efficiency for brands through both retail and direct-to-consumer (DTC) channels. Backed by data, fueled by insights, and brought to life through world-class sales and operations, creative, digital, and patented technology, we build and execute strategies that acquire customers, create immersive experiences, and scale brands.
You Are:
You are a retail media strategist who reads the industry the way traders read markets: constantly, critically, and with a clear point of view. You track emerging ad tech platforms, follow shifts in retailer monetization models, and translate what you observe into actionable strategy for clients and internal teams. You do not wait for others to define what is next in retail media. You define it.
You are a connector. You link market intelligence to business development opportunity, client needs to ecosystem partnerships, and internal capability to external demand. You build relationships with platform vendors, measurement companies, data providers, and industry bodies not because your role requires it, but because staying embedded in the ecosystem is how you stay useful.
The Job:
As Retail Media Ecosystem & Solutions Leader, you will serve as the market intelligence, ecosystem strategy, and solutions development engine within the commerce media industry. You will track the ad tech landscape, identify emerging opportunities for growth, and translate your knowledge of the market into client-facing strategies, partnership recommendations, and new business development.
You will strategize any external market positioning, build and maintain relationships across the retail media ecosystem, and work directly with Sales, Product, and Delivery leaders to shape solutions that win and scale.
This role spans market intelligence, ecosystem partnership, solutions architecture, and business development. It requires someone who can operate with equal effectiveness in a client pitch and a vendor strategy session, and who takes personal accountability for connecting external insight to internal growth.
Responsibilities:
Monitor and synthesize developments across the retail media ad tech landscape including DSPs, SSPs, clean room platforms, measurement vendors, identity solutions, and data marketplace providers
Maintain a current, structured view of the competitive RMN landscape including Amazon Ads, Walmart Connect, Kroger Precision Marketing, Target Roundel, and emerging independent networks
Develop and publish internal points of view on market trends, platform shifts, and emerging monetization models that inform business development strategy and client advisory work
Identify, evaluate, and prioritize ecosystem partnership opportunities across ad tech vendors, data providers, and measurement companies
Lead ecosystem partner relationship development, managing joint solution narratives and go-to-market collaboration with strategic vendors
Shape RMN solution offerings by connecting client business needs with internal capabilities and external partner technology
Support business development by identifying whitespace opportunities within existing client accounts and net-new targets across the retailer and brand advertiser landscape
Serve as a senior client advisor on retail media strategy, ecosystem navigation, and platform selection
Collaborate with Product, Data, and Engineering leads to ensure the solutions narrative stays aligned with actual platform capability and roadmap direction