Lighthouse Technology Services is partnering with our client to fill their Sales & Marketing Specialist position! This is a direct placement opportunity and will be onsite in Buffalo, NY. No C2C or subcontracting arrangements will be considered.
What You'll Be Doing:
Drive marketing initiatives for commercial real estate properties by creating compelling marketing materials including flyers, offering memoranda, brochures, presentations, and proposals
Develop and execute integrated advertising campaigns across print and digital channels to maximize property exposure and generate qualified leads
Manage comprehensive market research operations including property inventory databases, comparable sales data, market statistics, vacancy rates, and demographic analysis
Design and implement database solutions and research tools that empower real estate agents to present data-driven insights to clients
Build and maintain property websites in collaboration with third-party providers and manage photo libraries to showcase properties effectively
Coordinate promotional events and serve as primary liaison to media contacts, real estate professionals, and public inquiries
Evaluate and recommend marketing and research software solutions to modernize the company's 50-year-old SQL database while optimizing current capabilities
Train sales associates on research tools and resources, and support marketing and research projects across multiple office locations
What You'll Need to Have:
Bachelor's degree in Business, Marketing, or Information Systems
Strong SQL database skills with hands-on experience in database management, query optimization, and data analysis
Proven experience in marketing research, particularly with property inventory management, comparable sales analysis, and market statistics
Commercial real estate experience or demonstrated interest in the commercial real estate industry
Advanced proficiency in Microsoft Office Suite (Outlook, Teams, Word, Excel, PowerPoint)
Type A personality with strong organizational skills and the ability to manage multiple priorities in a fast-paced, fluid environment
Excellent interpersonal and communication skills with the ability to collaborate across diverse teams and stakeholder groups
Valid New York State Driver's License for local travel as needed