Sales Development Representative

Company Overview

LENSAR, Inc. is the leader in advanced robotic laser technology for refractive cataract surgery. LENSAR''s laser systems offer cataract surgeons superior precision and accuracy, while optimizing overall visual outcomes. Our mission is to take the time to understand the needs of surgeons and their patients so that we can innovate our technology to ensure we meet their dynamic needs.

Interested in starting a career at LENSAR?

As a global leader in next generation robotic laser for cataract surgery, our success depends on talented and motivated individuals who share our passion for making a difference in patients' lives. We pride ourselves on having a highly collaborative, innovative environment where initiatives and teamwork are valued, and individual efforts are recognized. Together we are one team one vision.

POSITION SUMMARY

The Sales Development Representative is responsible for conducting inbound and outbound lead outreach, prospecting, qualifying leads, and scheduling meetings. This position works closely with the Sales and Marketing departments to move prospects through the sales funnel to supply qualified leads to the sales representatives. The Sales Development Representative will utilize and maintain all prospect interaction and data in the Salesforce CRM.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Execute outreach activities through various methods of communication (phone calls, emails, etc.) to outbound and inbound leads.
• Leverage Salesforce CRM and other sales tools to effectively communicate, prospect, and document activities.
• Develop and route for approval effective email templates and phone scripts for communication outreach.
• Maintain appropriate communication cadence and develop sales sequences.
• Achieve weekly/monthly metrics for activities including phone appointments, scheduled meetings, total activities, etc.
• Prospect leads via internet, practice websites, industry publications, trade associations, and other methods to gather pertinent data relative to the lead.
• Collaborate with Sales and Marketing teams to refine lead generation process and sales strategy.
• Participate in daily huddle and weekly one-on-one meetings with management.

KNOWLEDGE / EXPERIENCE / SKILLS / EDUCATION

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

Required:

• Organized and process-oriented with excellent time management skills for scheduling activities, meetings, and managing calendars.
• Ability to be resilient in the face of obstacles and determination to meet and exceed goals.
• Ability to be a flexible team player amidst changing goals, market conditions, and assignments.
• Excellent written/verbal communication and interpersonal skills to interact with internal stakeholders and prospects. Must possess strong reading, writing, and typing skills.
• Self-motivated, continual learner who can initiate independent research.
• Fluent in business computer skills (Email, Microsoft Word and Excel, Internet/Google searches, business social media including LinkedIn, etc.).
• 1-year B2B sales experience.
• The ability to travel throughout the U.S. at a minimum of 5%.

Preferred:

• Bachelor's Degree in Communications, Business, Marketing, or related field.
• 1-year capital equipment, medical device, or pharmaceutical sales experience.
• 1-year working in Healthcare or Medical Device industry.
• Experience using software platforms to manage projects, sales, and/or, contact information, such as Salesforce CRM, ZoomInfo, etc.

PHYSICAL DEMANDS

These physical demands are representative of the physical requirements necessary for an employee to successfully perform the essential functions of the Sales Development Representative's job. Reasonable accommodation can be made to enable people with disabilities to perform the described essential functions of the Sales Development Representative's duties and responsibilities.

While performing the duties of this job, the employee is regularly required to communicate both written and verbally. The employee is frequently required to remain stationary working at a computer and making calls, occasionally for lengthy periods at a desk or at professional meetings. The employee is occasionally required to move about the facility. The employee will travel to domestic meetings.

WORK ENVIRONMENT

Most duties are conducted in an office setting.

In addition to a competitive salary, below are further benefits/rewards offered by LENSAR, Inc.:

• Commission opportunity
• Company matched 401(k) plan with eligibility day one and immediate vesting
• Employee Stock Purchase Plan (ESPP) and other company equity programs
• Employer-sponsored comprehensive health plans- medical/dental/vision
• Employer-paid disability insurance
• Voluntary life insurance
• Generous company holiday schedule
• Paid time off program
• Company-wide paid shutdown during the holidays