Acupuncture, Alliance/Partner Management, Analysis Skills, Assisted Living, Brand Marketing (Branding), Calendar Management, Case Management, Communication Skills, Customer Relationship Management (CRM), Customer Relationship Management (CRM) Systems, Customer/Client Research, Dental Insurance, Event Management, Exceeded Sales Goal, Follow Through, Health Insurance, Healthcare, Healthcare Providers, Home Care, Hospice Care, Hospital, Information Technology & Information Systems, Interpersonal Skills, Lead Generation, Leadership, Market Trend Analysis, Marketing, Marketing Strategy, Metrics, Nursing Home, Onboarding, Performance Management, Performance Metrics, Presentation/Verbal Skills, QoS (Quality of Service), Reporting Skills, Revenue Growth, Revenue/Sales Reporting, Sales, Sales Analysis, Sales Pipeline, Sales Prospecting, Service Delivery, Social Work, Target Marketing, Training/Teaching, Trend Analysis, United States Department of Energy (DOE), Vision Plan, Website Conversion
LOCATION
Monterey, California
POSTED
30+ days ago
Replies within 24 hours
Benefits:
401(k)
401(k) matching
Bonus based on performance
Competitive salary
Dental insurance
Health insurance
Paid time off
Training & development
Vision insurance
Where Purpose Meets Performance
Peggy’s Home Care is seeking an exceptional Sales & Marketing (known in the industry as a Community Liaison)—a connector, strategist, and relationship builder who understands that great sales are rooted in trust, consistency, and outcomes.
This is NOT a remote position
This role is not just about generating leads—it’s about cultivating meaningful partnerships, elevating our presence across Monterey County, and serving as a trusted guide for families navigating pivotal care decisions. We want someone who thrives in the field, loves building relationships, and embraces the responsibility of meeting and exceeding sales metrics with integrity and heart.
If you are a driven sales professional who wants your work to matter, this is the opportunity to shape the growth of a mission‑driven agency.
Your Focus:
Build and maintain referral partnerships with hospitals, SNFs, assisted living communities, physicians, social workers, and case managers
Represent Peggy’s Home Care at community events, outreach activities, and professional networking opportunities
Develop and execute targeted marketing strategies to expand brand awareness
Support families and referral sources by clearly articulating service offerings and value
Identify new opportunities, underserved markets, and strategic partnerships
Track, analyze, and report key sales metrics, referral trends, conversion rates, and market activity
Collaborate with internal teams to ensure seamless onboarding and exceptional service delivery
Non‑Negotiable Requirements
3+ years of proven success in sales, outreach, and marketing
Experience building and nurturing referral networks (healthcare strongly preferred)
Comfortable owning and reporting on KPIs and sales metrics
Strong public speaking, presentation, and communication skills
Ability to thrive independently in field‑based relationship building
High integrity, follow‑through, accountability, and professionalism
Proficiency with CRM systems, sales pipelines, and calendar/task management
Genuine compassion for seniors and families navigating care transitions
Why Peggy’s Home Care
A values-driven agency that puts people first—clients, caregivers, and partners
Competitive base salary plus performance-driven earnings
Support, autonomy, and resources to build and grow your territory
Leadership that invests in your success and professional growth
An opportunity to directly influence the trajectory of a rapidly expanding agency
Experience Expectations
Minimum:
3–5 years of successful sales, marketing, and community outreach
Highly Valued:
Home care, home health, hospice, senior living, or healthcare referral experience
Strong understanding of local market dynamics and care continuum pathways
Key Skills:
Proven ability to initiate, grow, and sustain referral relationships
Ability to track, analyze, and improve sales performance
Strategic thinking paired with exceptional interpersonal skills
Role‑Specific Responsibilities
Execute daily/weekly outreach targets aligned with sales goals
Coordinate community events, presentations, and educational engagements
Document and track all sales activity through CRM
Provide weekly reporting on KPIs, pipeline status, and market feedback
Ensure referral partners have consistent, reliable communication
Support the admissions process to drive strong conversion rates
Compensation
Base Salary: $70,000–$85,000 (DOE) Plus: A robust, uncapped bonus structure tied to weekly and monthly performance goals. Your results determine your earnings.
If You’re Ready to Excel
If you’re a relationship‑driven sales professional who wants to build something meaningful and elevate the standard of care in our community, we’d love to speak with you.
Apply today and grow with us.
Compensation: $70,000.00 - $85,000.00 per year
Peggy's Home Care Here at Peggy’s Home Care Monterey CA we believe that seniors should always have the choice to remain and thrive in their own homes. No one should ever be forced to enter a facility or nursing home, so we work hard to make quality Home Care Monterey CA accessible to all.
CNAs and Trained Caregivers
Peggy’s Home Care Monterey CA trains all Caring Professionals with our customized training that teaches the individuals providing care a holistic approach to highly skilled care.
We engage our Caring Professionals in quarterly free wellness trainings called “Care for the Caregivers”. These trainings offer amazing techniques for stress relief with mindfulness training, acupuncture and self hypnotherapy and meditation practices.
We at Peggy’s Home Care Monterey CA believe that these specialized techniques allow Caring Professionals to offer the highest quality of service because they are actually coming for themselves as well as caring for others.
This agency is independently owned and operated. Your application will go directly to the agency, and all hiring decisions will be made by the management of this agency. All inquiries about employment at this agency should be made directly to the agency location, and not to Home Care Evolution Corporate.