Coaching, Customer Relationship Management (CRM) Systems, Dental Insurance, HVAC, Health Insurance, In-Home Sales, Leadership, Metrics, Oil and Gas, Performance Metrics, Revenue Planning, Roofing, Sales, Sales Closing Skills, Sales Demonstration, Sales Management, Standard Operating Procedures (SOP), Startup, Team Lead/Manager
ABOUT THE COMPANY
This is a high-growth residential coatings company that went from $2M to $30M+ in revenue in under two years — and the Reading, PA market has been a big part of that story. With 25-30 in-home sales reps already on the ground, this is one of the company's most established markets and a core driver of their path to $100M by 2027.
The foundation is not just in place — it is proven. Tested SOPs, a disciplined in-home sales process, and a culture built around performance, accountability, and developing people. The next step is putting the right leader in place to take it further.
THE ROLE
This is a hands-on leadership role: you will coach, develop, and hold a team of 25-30 in-home sales reps accountable to the metrics that drive the business — close rate, average ticket, appointment conversion, and revenue targets. This is not a startup situation. The team exists, the market is producing, and the opportunity is to elevate it.
This is the kind of role where your fingerprints end up on the business.
WHAT YOU WILL OWN
- Lead, coach, and develop a team of 25-30 in-home sales reps — ride-alongs, one-on-ones, and performance conversations included
- Drive performance across core KPIs: close rate, average ticket size, appointment conversion, and team revenue targets
- Continue growing and refining the team as the Reading market scales
- Maintain and strengthen a high-accountability, high-energy sales culture grounded in the same discipline that has made the company successful across all markets
- Report directly to ownership and have a genuine voice in how the market continues to develop
WHAT THEY ARE LOOKING FOR
- Proven track record leading in-home sales teams in home services — coatings, windows, roofing, siding, HVAC, or similar
- Experience managing established, high-volume teams and driving consistent performance at scale
- A genuine passion for coaching — you get energy from developing people, not just closing deals
- Familiarity with structured in-home sales processes: one-call close, demo-based selling, or similar
- Comfortable with CRM tools and using data to coach — you know what metrics actually move the needle
- Willing to be in the field alongside your team, not just managing from a desk
WHY THIS ROLE
- Step into one of the company's most productive markets with a built-in team and real momentum
- Direct line to ownership with high trust and high autonomy
- Company is on a clear path to $100M by 2027 — the growth is real and the opportunity is ahead of you
- Health and dental insurance
- PTO
- Potential company vehicle and gas card
- A culture that promotes from within and rewards the people who built it