Marketing Manager
Reports To: Executive Director
Position OverviewWe are seeking a dynamic, polished, and results-driven Marketing & Community Engagement Manager to elevate our school’s presence, strengthen family and community relationships, and drive enrollment growth with professionalism and grace. This role combines marketing, community engagement, and relationship-based sales to deliver a best-in-class experience for families while building our school’s reputation for excellence. The ideal candidate is creative yet strategic—someone who can market, engage the community, build our brand, represent the school externally, and confidently enroll new families. We’re seeking a motivated professional who thrives on achieving measurable results, not just effort. The right person will have the skill and poise to close with confidence—never pushy, always polished.
Key Responsibilities Marketing & Sales
- Develop and implement marketing strategies to increase brand awareness and enrollment.
- Manage and grow the school’s social media presence through engaging, on-brand content.
- Design and execute targeted email marketing campaigns and newsletters.
- Represent the school at community events, networking opportunities, and family outreach activities.
- Lead Goddard Good Deeds and community service initiatives.
- Oversee digital signage and on-site visual communication for consistency and appeal.
- Build and maintain partnerships with local businesses and organizations to enhance the school’s community footprint.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or related field (preferred).
- 2–3 years of experience in marketing, community relations, or sales (experience in education, childcare, healthcare, or other care-based industries strongly preferred).
- Proven success in meeting measurable goals—comfortable being compensated based on results, not just effort.
- Highly organized, detail-oriented, and able to manage multiple priorities with poise.
- Excellent written, verbal, and interpersonal communication skills.
- Tech-savvy with proficiency in CRM systems, social media platforms, and email marketing tools.
- Warm, professional, and confident communicator who can “close with grace.”
Compensation & Benefits
- Competitive salary + performance-based incentives tied to enrollment growth
- Health, dental, and vision insurance
- Paid time off and holidays
- Professional development and growth opportunities
Ideal Candidate Snapshot You’re a strong closer with a heart for people—a polished professional who can market creatively, engage genuinely, and enroll confidently. You believe in relationship-driven success and take pride in growing a school that families trust and love.
This Is Your Moment
The joy of childhood comes from those bright sparks of discovery -- moments that delight and surprise us. Your career at The Goddard School can be just as exciting. For more than 35 years, Goddard Schools have put each teacher at the heart of everything we do because teachers put each student at the heart of everything they do. The Goddard School trusts, empowers, and honors its exceptional educators. Develop your teaching skills in a vibrant and nurturing environment and make a difference in children's lives every day.
Each Goddard School location is privately owned and operated by Goddard Franchisor LLC franchisees. The Goddard School franchise owner(s) are the employers at each school, and the franchise owner(s) set their own wage and benefit programs, which vary by location.