Senior Account Manager, Biddable

ROLE OVERVIEW

A genuinely different marketing and media agency. Our Performance Reinvented approach drives growth for brands in a world where there are no funnels, brand and performance are united and analytics leads the way.

We’re rooted in our performance heritage, and we bring that mindset to everything we do: brand planning, strategy, integrated media, social, creative, and data. We’re passionate about partnering with clients on their journey towards incrementality-centric marketing with strategic consulting, analytics and smart tools in support.

The result is cutting-edge digital marketing that drives real business impact, supported by a network of over 2,500 independent consultants helping us to deliver work in over 120 markets and 60+ languages.

Located in the heart of SoHo, our New York office is home to a group of 100+ highly-skilled marketers, passionate about driving innovation and delivering great work for clients. With a rapidly expanding team and client portfolio, Croud New York offers hands-on experience working with some of the world's leading brands across every industry sector.

Find out more about Croud NY in here!

As a Senior Account Manager, the successful candidate will own a number of client tasks, including campaign planning, set up, reporting, and measurement from start to finish. 

At Croud, our vision centers around the idea of unlocking potential. We do this by elevating everyone in an inclusive and progressive culture, empowering individuals to deliver their best work. This means we build better brand outcomes, and unlock potential for our people, our clients and our communities.

We live and breathe five key values at Croud, which build a culture that elevates everyone, allowing our people to thrive:

• In it together - our value on integration, collaboration and outcomes

• Eye on the future - our value on futurism, creativity and passion

• Generous in spirit - our value on people, development and inclusion

• Do what you say - our value on integrity and accountability

• Make a difference - our value on purpose and impact

RESPONSIBILITIES

Account Management & Strategy

• Delivering day-to-day implementation of Programmatic, Social, or Search campaigns across key clients within the channel team

• Overseeing project planning and budget management for accounts you manage

• Learning about client businesses, industries, and their marketing plans to provide the best possible strategic guidance on digital media

• Aligning your media strategies with client business and marketing goals

• Understanding what performance is for clients, create performance forecasts and proactively run client planning sessions

• Ensuring client accounts follow Search, Social and/or Programmatic and Display best practice and that hygiene factors are monitored and managed accordingly

• Staying informed on the latest developments in the space and ensure clients are staying up-to-date

• Playing active role in defining best practice and scalable processes

• Assuming responsibility for day-to-day client budget management

• Advocating the client’s search and social strategy and support members of the team where required

• Providing campaign reporting and measurement of the effectiveness of campaigns

• Ensuring client’s reports are delivered on-time and accurately

• Completing any ad hoc reports or duties as required by the business’ needs

Operational management

• Support team members to ensure campaign and operational delivery against client and internal KPIs

• Working with cross-functional teams to maintain a best-in-class product offering across our paid search and social management

• Leading the development of best practices and processes; build institutional knowledge of key functions

• Building relationships with Croud global teams, understand best practices, process and ways of working - implement in the US to better our proposition

• Lead the development of best practices and processes; build institutional knowledge for key functions

• Work with cross-functional teams to maintain and develop a best-in-class product offering for all digital channels

Client Relationship Management

• Establishing outstanding client service and communications

• Serving as first level of issue escalation for clients in managed channels

• Delivering exceptional and timely project management, communicated with the client

• Developing case studies in the form of Test and Learn pieces on a regular basis.

New Business

• Supporting business development by contributing to pitches and cross-selling Croud products to existing clients

DESIRED QUALIFICATIONS

• Degree level education or relevant equivalent experience

• A clear passion for digital marketing

• Minimum of 3 years, with experience in Programmatic, Social or Search. Experience managing both Brand and Performance campaigns being a huge plus

• At least 1 year of direct line management experience, mentoring and training

• Enjoys leadership responsibility and has a proven track record

• Ability to level up by simplifying complex and technical concepts

• A mathematical and analytical mind

• Able to build strong partnerships with internal and external stakeholders

• Excellent communication, organizational and presentation skills

• Proven experience in client expectation management roles and situations, able to manage and direct client expectations

• Impeccable attention to detail

COMPANY BENEFITS

Every employee is eligible for the benefits listed on our careers site which include:

• PTO/ Vacation: 20 days vacation a year 12 public holidays observed

  • Public Holidays: 12 days observed

  • Sick Days: 7 days annually

  • Summer Fridays: Early finishes from Memorial Day to Labor Day

  • Bereavement Leave: Paid time off for personal loss

  • Parental Leave: Enhanced leave plus FMLA through NY state

  • 401(k) Savings Plan

  • Sales commission with pitch opportunities

  • Recruitment referral bonus

  • Pre-tax commuter benefits

  • Full Paid Medical Insurance for Employee Only (including dental and vision)

  • Dependent contribution to Medical, dental and vision coverage

  • Employer paid life insurance coverage

  • Monthly gym membership stipend

  • Access to personalized health guidance via Health Advocate

  • Free Citi bike membership

  • Membership to TalkSpace (Mental Health Support)

  • Hybrid workspace support - home office setup is provided

  • Agile working policy

  • Complimentary access to fruit, cereals, snacks, soft drinks, tea, and coffee
    

The salary range for this position is $105,000 to $115,000 (DOE)

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Standard hours are from 9.00am to 5.30pm, there’s flexibility if agreed in advance with your line managers (it may also be necessary on occasions to work outside of these hours).

Croud operates a hybrid working model with a minimum of 3 days a week based in our New York office and the remaining days from home if you wish.

Croud is an equal opportunity employer and does not discriminate on the grounds of a person's gender, marital status, race, religion, age, disability or sexual orientation. All candidates will be assessed based on merit, qualifications and their ability to perform the requirements of the role.