Senior/Associate Brand Manager (Plant Based - Away From Home, Beverages/Ambient)

DANONE

  • White Plains, NY
  • 2 days ago
  • $105,000–$115,000 Per Year
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Skills

  • Analysis Skillsunmatched
  • Beveragesunmatched
  • Brand Managementunmatched
  • Budget Managementunmatched
  • Budgetingunmatched
  • Business Administrationunmatched
  • Business Analysisunmatched
  • Channel Managementunmatched
  • Channel Salesunmatched
  • Communication Skillsunmatched
  • Competitive Analysis/Strategyunmatched
  • Constructionunmatched
  • Consumer Packaged Goodsunmatched
  • Consumer Promotionsunmatched
  • Cross-Functionalunmatched
  • Data Analysisunmatched
  • Demand Forecasting/Planningunmatched
  • EEO Regulationsunmatched
  • Equal Employment Opportunity (EEO)unmatched
  • Financeunmatched
  • Food Productionunmatched
  • Food Servicesunmatched
  • Food and Beverage Industryunmatched
  • Forecastingunmatched
  • GPS (Global Positioning System)unmatched
  • Investment Managementunmatched
  • Leadershipunmatched
  • Machining Operationsunmatched
  • Marconi/MSI Planetunmatched
  • Marketingunmatched
  • Marketing Campaignunmatched
  • Media Campaignsunmatched
  • Microsoft Excelunmatched
  • Microsoft PowerPointunmatched
  • Multitaskingunmatched
  • Order Picking/Packingunmatched
  • Performance Analysisunmatched
  • Performance Metricsunmatched
  • Plant Managementunmatched
  • Presentation/Verbal Skillsunmatched
  • Process Improvementunmatched
  • Profit & Loss Forecastingunmatched
  • Provincial Laws and Regulationsunmatched
  • Salesunmatched
  • Sales Analysisunmatched
  • Sales Managementunmatched
  • Segue SilkTestunmatched
  • Storytellingunmatched
  • Strategic Planningunmatched
  • Team Playerunmatched
  • Trade Showsunmatched
  • Trend Analysisunmatched
  • Writing Skillsunmatched

Description

Senior/Associate Brand Manager (Plant Based - Away From Home, Beverages/Ambient)The Sr/Associate Brand Manager will be a key member of our Brands team, who can adapt to new environments and teams and has the passion to work on a brand that will bring a positive impact to the world. This role will include managing high impact projects, including but not limited to product renovation, line extension launches, brand design, enterprise strategies, and the day-to-day business activity (e.g., sales performance analysis, volume forecasting, budget management, etc.).The ideal candidate will be analytical and strategic, able to turn data findings into strategically told stories to influence senior leaders. They will demonstrate leadership of their responsibilities and projects, acting pragmatically and influencing across the organization to deliver with excellence. They will be a growth-minded leader who demonstrates grit, thinks and acts in a disciplined, yet disruptive way, and who can thrive in a fast-paced, dynamic environment.This role is part of a rotation program with the first assignment being in Plant Based as the Sr/Associate Brand Manager of Plant Based Beverages/Ambient Away From Home (AFH) and can be based in either of our HQ locations Louisville, CO or White Plains, NY. The expected duration of each rotation is between 12 and 24 months, and will be determined by a combination of matching development opportunities and exposure to different marketing competencies, and meeting business needs and priorities.Base pay range$105,000.00/yr - $115,000.00/yrIn the first assignmentLead portfolio growth and optimization projects; Support and drive the Ambient (Shelf Stable) and Away From Home business by leading projects such as line and pack extensions; product and pack renovations; and driving portfolio optimization via analysisCreate and manage selling initiatives and channel development efforts; examples include creative (on-channel activation, sell sheets), operational (bulk machines) and business-building (trade show support, sampling events)Strengthen omni-channel execution for assigned business with cross-functional owners, including programs across shopper, consumer promotions, digital shelf, and eCommerceDrive insight into action; Own the Monthly Business Review (MBR) for assigned business, delivering insightful analysis of business performance to provide insight to the team and inform decision-makingOwn assigned budget with an eye toward strategic deployment and optimizationFacilitate connection and strategic alignment between the brand teams, AFH sales and the commercial organization to ultimately drive new growth opportunities and better manage the existing businessThe Sr/Associate Brand Manager may be responsible for, but not limited toIdentifying key trends and analyzing marketDeveloping strong stories to sell in product ideas both internally andDeveloping opportunities to explore innovation trends in the realDeveloping total enterprise strategies and multi-year platformServe as the hub of the wheel to drive collaboration with cross functional teams to develop and execute multiple projects in parallelBuilding effective relationships with key internal and externalManage budget in close collaboration with finance andPartner with Brand team and key cross-functional stakeholders to manage media campaigns and Integrated marketing execution, tracking, reporting andLeading critical portfolio management projects (including but not limited to line extensions, packaging updates, and minor renovations) with cross-functionalServe as the voice of the business by leading data analytics and reporting efforts; performing consumer, customer, and competitive analysis; monitoring key performance metrics; and managing ad-hocResponsible for P&L oversight, forecasting and GPS/demand planning with guidance from Brand Manager.Contribute strong POV on media strategies and consumer targeting to guide tactical planning efforts.Manage marketing activities inclusive of owned, earned, and paid media channelCompensation and benefitsThe base compensation range for this position is $105,000 - $115,000 commensurate with experience. Danone North America additionally offers a performance-based bonus and has a strong benefits package including Medical, Dental, Vision, Prescription Drug Coverage, 401k Plan, Wellness Program, Life Insurance, Tuition Reimbursement, Flexible Time Off, and Paid Parental Bonding Leave, among other benefit plan options. To give our employees flexibility, Danone is a hybrid work environment with opportunities to work both remotely and in office when desired.About YouMBA Required or 3+ years of marketing experience in lieu of MBA2+ years of brand management requiredFood & Beverage CPG experience preferredMust reside in New York or Denver Metro areaAgility ability to adapt quickly to different teams and Brand missions, driving for performance and providing business continuity.Flexibility open to supporting various brands (of various size/scope, etc) and consistently changing focus area (brand/BU) via short-term assignmentsStrong communication and storytelling skills (written and verbal)Collaborative team player, with experience leading cross-functional teamsStrong business acumenResults oriented and able to respond quickly to changing marketplace dynamicsStrategic influencing abilitiesAbility to analyze / lead the business from a marketing and general management perspectiveStrong MS PowerPoint and Excel skillsAbout usAt Danone North America, you'll work with some of the best-known food and beverage brands in the world like Activia, Silk, Two Good, Oikos, evian, and Happy Family. You'll be part of the largest Certified B Corp in the world , working together to make sure our brands create real benefits for people, communities, and the planet. We have 6,000+ employees across the U.S. and Canada. Come join our movement for a healthier world One Planet. One Health BY YOU .Danone North America is proud to be an Equal Opportunity employer. It is our policy to give equal employment opportunities to all qualified persons without regard to legally protected characteristics, or any other consideration made unlawful by applicable federal, state/provincial and/or local law. For our EEO policy statement and your EEO rights under law click here.Seniority levelNot ApplicableEmployment typeFull-timeJob functionMarketing and SalesIndustriesManufacturing, Food and Beverage Services, and Food and Beverage Manufacturing#J-18808-Ljbffr

Numbers & Facts

LocationWhite Plains, NY
Salary$105,000–$115,000 Per Year

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