Job Description Summary
Leads broker engagement strategies and outreach programs that drive agent and broker relationships, market penetration, and member acquisition. Applies advanced knowledge of broker ecosystems, payer markets, and marketing best practices to design and execute initiatives with measurable business impact.
How will you make an impact & Requirements
KEY RESPONSIBILITIES
• Lead the design and execution of broker engagement programs targeting agents, FMOs, and channel partners in assigned markets.
• Develop strategies and materials that support broker education, sales enablement, and product positioning.
• Build and manage relationships with key broker and FMO contacts, serving as a primary point of contact for engagement activities.
• Analyze engagement data and market performance to identify trends, gaps, and opportunities for program improvement.
• Coordinate with sales, compliance, and marketing teams to ensure broker programs align with regulatory requirements and business goals.
• Manage event planning and execution for broker conferences, training sessions, and market activation activities.