Senior Communications Specialist

Vail Resorts Inc

Vail, CO

JOB DETAILS
SALARY
$65,000–$70,000 Per Year
SKILLS
Administrative Skills, Adobe Creative Suite, Brand Positioning, Communication Skills, Content Development, Corporate Communications, Digital Media, Editing, Follow Through, Journalism, Logistics, Marketing, Media Placement, Microsoft Excel, Microsoft PowerPoint, Microsoft Word, Multiplatform/Cross-Platform, On Call, Organizational Skills, Presentation/Verbal Skills, Press Releases, Public/Media/Press/Analyst Relations, Social Media, Storytelling, Strategic Planning, Time Management, Video Editing, Writing Skills
LOCATION
Vail, CO
POSTED
30+ days ago

Our mission is to create the Experience of a Lifetime for our employees, so they can, in turn, create the Experience of a Lifetime for our guests. We own and operate the most renowned destination resorts in the world as well as regional and local ski areas outside major cities, and connect them all through one unrivaled network. We are looking for ambitious leaders, innovators and creators to join our talented team. If you're ready to pursue your fullest potential, we want to get to know you!

Candidates for year-round positions are reviewed on a rolling basis. Applications will be accepted up to 90 days after the posting date, or until the position is filled (whichever is first).

Job Summary: The Senior Communications Specialist at Vail Mountain and Beaver Creek Resort will report to and support the Senior Communications Manager, as well as the Beaver Creek Communications Manager. This job is key to protecting and promoting the resort brands. In addition to understanding the unique brands, this position will need to have an understanding of Vail Resorts as a whole, to drive high-funnel earned media placements, and communications and content across social media platforms.

Job Responsibilities:

• Work with managers to handle media inquiries, pitch strategic stories, host visiting media and influencer, develop key messages, prepare spokespeople for interviews and serve as a liaison between the resort and media • Assist in developing a strategic communications plan that supports both resorts and the Company Communications Team's business objectives for a wide variety of stakeholders • Utilize strong storytelling skills to bring the resort brand to life across a variety of platforms and mediums • Organize logistics for all media and influencer visits, including the creation of itineraries that showcase the resorts and deliver on key brand messages • Work closely with other members of the team to assist with the development and execution of the resorts' social media strategy, including:

  • Social and digital media content ideation, creation, timely posting, oversight of social media channels, effective community management and reporting
  • Maintaining a content production calendar, with an organized schedule of cadenced messaging needs, and working with Content Specialists on photo shoot and content capture plans • Develop and maintain positive and professional relationships internally and externally with resort business partners, media and the community • Assist in developing media tools such as press releases, fact sheets, talking points and media kits • Manage and track PR and social media results • Support multi-resort and corporate initiatives • Assist in crisis communication scenarios • Basic administrative duties • On-call availability, including weekends and holidays • Other duties as assigned

Job Qualifications:

• Bachelor's degree required, preferably in Journalism, Communications or Marketing • Minimum 2-3 years of experience in a communications role, preferably in the ski industry or a related industry • Intermediate or above skiing or snowboarding ability required • Strong written and verbal communications skills • Ability to work in a fast-paced environment and meet deadlines • Ability to work autonomously and follow-through on expected duties in a timely fashion • Ability to build internal and external relationships • Knowledge of Microsoft Word, PowerPoint, and Excel, in addition to Social Media Platforms • Experience with Sprout Social and other social media management programs is a plus • Content creation experience, including photo and video editing and experience with Adobe Creative Suite programs is a plus

Total Compensation: The expected Total Compensation for this role is $65,000 - $70,000. Individual compensation decisions are based on a variety of factors.

Job Benefits:

• Ski/Mountain Perks! Free passes for employees, employee discounted lift tickets for friends and family AND free ski lessons • MORE employee discounts on lodging, food, gear, and mountain shuttles • 401(k) Retirement Plan • Employee Assistance Program • Excellent training and professional development • Full Time roles are eligible for the above, plus:

  • Health Insurance; Medical Insurance, Dental Insurance, and Vision Insurance plans (for eligible seasonal employees after working 500 hours)
  • Free ski passes for dependents
  • Critical Illness and Accident plans

Equal Opportunity Employer: Vail Resorts is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other status protected by applicable law.

About the Company

V

Vail Resorts Inc