Senior Field Marketing Manager

Chainalysis

New York

JOB DETAILS
SKILLS
Analysis Skills, Artificial Intelligence (AI), Blockchain, Business Support, Business-to-Business (B2B) Marketing, Campaigns, Communication Skills, Conferences, Cryptocurrency, Cryptography, Customer/Client Research, Demand Generation, Diversity, Ecosystems, Enterprise Sales, Establish Priorities, Field Marketing, Financial Services, Government, Government Organizations, High Tech Industry, Internet Security, Lead Generation, Leadership, LinkedIn, Market Segmentation, Marketing, Marketing Communications, Marketing Strategy, Marketing/Promotional Messaging, Multitasking, Online Marketing, Outbound Marketing, Performance Analysis, Performance Metrics, Performance Tuning/Optimization, Presentation/Verbal Skills, Product Marketing, Project/Program Management, Regional Sales, Regulations, Revenue Growth, Risk Management, Sales, Sales Cycle, Sales Qualification, Sales Strategy, Startup, Systems/Internals Programming, Target Marketing, Webinar, Willing to Travel, Writing Skills
LOCATION
New York
POSTED
30+ days ago

Vibrant storytellers and Chainalysis evangelists, our Marketing team leverages cutting-edge research, real customer success stories, and the infinite possibilities in between to drive expansion around the world. We connect leaders across the cryptocurrency ecosystem—from financial institutions and crypto-native companies to government agencies and emerging market participants.

Our field marketing team sits at the intersection of sales, marketing, and customers. We design high-impact programs that bring our brand to life through events, campaigns, and executive engagement, ultimately driving pipeline growth and strengthening relationships across the digital asset ecosystem.

We’re looking for a Senior Field Marketing Manager to lead demand generation programs across North America, reporting to our Manager of Americas Field Marketing. Based in New York City, this role will partner closely with regional sales leadership to build and execute marketing strategies targeting private sector or organizations in the United States as well as public and private sector customers in Canada.


In this role, you’ll:

  • Develop and execute regional demand generation strategies that drive pipeline growth across the U.S. and Canadian markets

  • Partner closely with regional sales leadership to identify priority accounts, target segments, and strategic marketing opportunities

  • Plan and execute high-impact field marketing programs including executive roundtables, customer events, industry conferences, and targeted campaigns

  • Collaborate with product marketing, digital marketing, communications, and events teams to deliver integrated campaigns that support regional business goals

  • Manage and measure marketing programs that generate qualified leads, accelerate deals, and support revenue growth

  • Identify opportunities to deepen engagement with financial institutions, crypto companies, and other private sector organizations across North America

  • Translate market insights and customer feedback into actionable marketing strategies and messaging

  • Track and analyze campaign performance, using data and KPIs to refine and optimize regional marketing program

We’re looking for candidates who have: 

  • 5–7 years of experience in field marketing, demand generation, or B2B marketing roles

  • Experience partnering closely with enterprise sales teams to generate pipeline and accelerate deals

  • Strong experience running regional marketing programs including events, executive roundtables, and integrated campaigns

  • Experience marketing to financial services, technology, cybersecurity, or cryptocurrency companies
    Excellent project management skills and the ability to manage multiple priorities across stakeholders

  • Strong analytical mindset with experience measuring marketing performance and optimizing programs based on KPIs

  • Exceptional written and verbal communication skills

  • A proactive, ownership-oriented mindset with the ability to operate in a fast-moving environment

  • Willingness to travel up to approximately 30% for regional events, customer meetings, and internal programs

Nice to have experience:

  • Experience working in the cryptocurrency, blockchain, fintech, or cybersecurity industries

  • Experience marketing to public sector organizations or government stakeholders

  • Experience working in a high-growth technology company or startup environment

  • Familiarity with account-based marketing (ABM) strategies and enterprise sales cycles

Technologies we use:

  • Salesforce

  • HockeyStack

  • Google product suite

  • LinkedIn Campaign Manager

  • Event platforms and webinar tools like Goldcast

AI at Chainalysis
AI is not a feature at Chainalysis - it is a new way of working. One that turns instructions into work done, and helps us move faster than the threats we're built to counter, and we expect our employees to take ownership of the output and ensure quality. As the world's most trusted blockchain analytics platform, Chainalysis sits at a rare intersection of proprietary data, regulatory relationships and crypto expertise that makes it uniquely placed to shape and lead the next era of AI-driven intelligence - and we expect everyone here, regardless of role, to be an active part of it.

AI fluency is tied directly to how we measure performance and how we plan to win. There is no substitute for your own curiosity. We provide the tools, workflows, and space to experiment - but the expectation is that you develop these capabilities yourself, bring ideas, and collaborate across teams to reinvent the way work gets done. We are not using AI to do less. We are using it to do what was never possible before.

About Chainalysis

Chainalysis is the blockchain data platform, making it easy to connect the movement of digital assets to real-world services. Powered by deep blockchain data and AI, organizations can investigate illicit activity, manage risk exposure, and develop innovative market solutions built on the industry's most trusted blockchain intelligence. Our mission is to build trust in blockchains, blending safety and security with an unwavering commitment to growth and innovation.

You belong here. 

At Chainalysis, we believe that diversity of experience and thought makes us stronger. With both customers and employees around the world, we are committed to ensuring our team reflects the unique communities around us. We’re ensuring we keep learning by committing to continually revisit and reevaluate our diversity culture.

We encourage applicants across any race, ethnicity, gender/gender expression, age, spirituality, ability, experience and more. If you need any accommodations to make our interview process more accessible to you due to a disability, don't hesitate to let us know. You can learn more here. We can’t wait to meet you. 

About the Company

C

Chainalysis