Senior Integrated Media Manager, Media Lab Global

Senior Integrated Media Manager, Media Lab Global - Google Careers

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Senior Integrated Media Manager, Media Lab Global

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Experience owning outcomes and decision making, solving ambiguous problems and influencing stakeholders; deep expertise in domain.

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XApplicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.Note: By applying to this position you will have an opportunity to share your preferred working location from the following: San Francisco, CA, USA; New York, NY, USA.

Minimum qualifications:

• Bachelor"s degree in Marketing, Communications, Business, or equivalent practical experience.

• 9 years of experience in paid media management.

• Experience in B2B paid media strategy and advertising platforms (e.g., Google Ads, YouTube, LinkedIn).

Preferred qualifications:

• 12 years of experience in B2B paid media and partnerships management.
• Experience with marketing automation (e.g., Marketo, HubSpot) and CRM (e.g., Salesforce) platforms.
• Ability to effectively partner with and influence cross-functional teams, particularly creative, GTM and product marketing, to achieve common goals.
• Ability to grow in a fast-paced, high-growth environment, with a capacity to navigate ambiguity and manage engaging priorities effectively.

About the job

Integrated media pods lead global, regional and local tier one product areas and markets, driving efficient, incremental business outcomes through deep accountability, collaboration and forward looking strategy.

As an Integrated Media Manager in the B2B Vertical, you will drive large-scale, complex media projects from inception to completion as a key individual contributor. You will be responsible for end-to-end management of integrated media campaigns, from communications strategy development, investment planning, and campaign execution -- maximizing media business and impact through advanced measurement and insights.

In this role, you will act as the primary point of contact for paid media planning, ensuring strategies are scaled effectively across channels. You will demonstrate leadership and B2B media expertise by guiding the integration of multiple adjacent project timelines and ensuring that all stakeholders, agencies, and project managers work in unison to deliver against business objectives.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $171000 - $248000 (USD) + 20% bonus target + equity + benefits

Learn more about benefits at Google.

Responsibilities

• Lead the development and implementation of global communications strategies that drive media performance across Google Ads, social, online video (OLV), display, search engine marketing (SEM) and offline channels.
• Manage large-scale investment planning, including budget reconciliation, resource allocation, and the prioritization of campaign objectives in line with product priorities. Influence across teams with similar objectives to align resources and direction, acting as a primary point of contact for paid media.
• Engage and lead media agencies to elevate their day-to-day work, prioritizing workflows to ensure high-impact delivery.
• Serve as a subject matter specialist, leveraging deep knowledge of the engaged landscape and industry shifts to drive measurable campaign performance and inform overarching marketing strategy.
• Lead the end-to-end development of creative media "bets"-translating high-level brand goals into "first-to-market" partnerships and bespoke activations that command attention and drive culture.

Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google"s Applicant and Candidate Privacy Policy.

Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google"s EEO Policy, Know your rights: workplace discrimination is illegal, Belonging at Google, and How we hire.

If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.

Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.

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