Senior Manager, Digital Media & Ecommerce

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Senior Manager, Digital Media & Ecommerce

Adhesive Technologies Marketing United States, Westlake, OH, OH Full Time Regular

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About this Position

At Henkel, you'll be part of an organization that's shaping the future through innovation, sustainability and collaboration. With our trusted brands like Persil, 'all, Loctite, Snuggle, and Schwarzkopf and our cutting-edge technologies, you'll have countless opportunities to explore new paths and grow.

This position is with our Adhesive Technologies business unit - where we empower our people to transform industries and provide our customers with a competitive advantage through adhesives, sealants and functional coatings.

Dare to learn new skills, advance in your career and make an impact at Henkel.

What you´ll do

• The Senior Manager, Digital Media & Ecommerce will be a key member of our Consumer Engagement team, responsible for integrating consumer and shopper insights into actionable insights, guiding the development of full funnel marketing tactics in partnership with other stakeholders and development of our ecommerce business

Media Activation

• Guide the Marketing Manager on strategy development for Retail and National Media
• Facilitate and advocate for evolution of media processes, tracking and tools
• Support success of retail media activities by leading alignment with customer account team and customers on recommended the media investment, proactively challenging performance and pushing for strategy optimization

Ecommerce Management

• Work in tandem with the ecommerce Key Account managers to develop overall growth goals and consumer centric ecommerce strategies, including collaboration ecommerce product recommendations,
• 1P/3P strategy development and seller enforcement strategies
• Remain current on industry news, technologies, trends and opportunities, piloting and implementing new technologies for eCommerce
• Support account line reviews, QBRs, and Joint Business Planning sessions

Consumer Insights

• Lead integration of consumer and shopper insights into marketing strategy across brand activation, channel marketing, and innovation
• Consumer Journey: Annual mapping of the consumer journey with prioritized touchpoints to feed into brand activation planning
• Shopper: Distill shopper insights into actionable insights for marketing working closely with category management team
• Team Innovation: lead incorporation of consumer insights to fuel innovation pipeline, product development and product evolution.

Technology and Tools

• Oversee the marketing Tech Stack, working with the platform owners to develop recommendations and evolution of tool in our portfolio annually.
• Lead investigation (with a team) into AI opportunities across Marketing functions, creating a recommendation for evaluation/integration
• Drive end user understanding, touchpoint optimization, infusion of insights, digital innovation to drive organizational results

What makes you a good fit

• Experience within ecommerce for different retailers (Amazon, Home Depot, Walmart, Lowe's)
• 8+ years experience in media, ecommerce, or related roles
• Bachelors degree in related field
• Digital marketing
• Market analysis
• Creativity
• Innovation
• Brand activation
• Financial planning & budgeting
• Trends

Some benefits of joining Henkel

• Health Insurance: affordable plans for medical, dental, vision and wellbeing starting on day 1
• Work-Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy / sell program
• Financial: 401k matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards and student loan reimbursement
• Family Support: 12-week gender neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships
• Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement

The salary range for this role is $110,000.00-$130,000.00. This range represents the good‑faith minimum and maximum wages the Company reasonably expects to offer for this role at the time of posting. In addition to base salary, this position may be eligible for incentive pay or other forms of compensation, as applicable. The Company also offers a comprehensive benefits package as described above. Actual compensation will be based on factors such as the candidate's skills, experience, education, training, and work location. This posting is intended to comply with all applicable state and local pay transparency laws.

Henkel does not accept unsolicited resumes from search firms or employment agencies. Unsolicited referrals and resumes are considered Henkel property and therefore, Henkel will not pay a fee for any placement resulting from the receipt of an unsolicited referral.

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, age, national origin, disability, veteran status, genetic information, and other legally protected categories.

JOB ID: 26098258

Job Locations: United States, OH, Westlake, OH

Contact information for application-related questions: talent.acquisition@henkel.com

Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.

Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application

Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.

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How is work at Henkel

About Henkel

Building on a strong legacy of almost 150 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.

Henkel holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.

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This is Henkel

FAQ

I am interested in several jobs. Can I apply for multiple positions at the same time?

Yes - simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.

The job offer is written in English - should I write my application in English as well?

Yes, please. As Henkel is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the 'rule' is: please write the application in the same language as the job ad.

Do I get feedback during the application process about the state of my application?

Each position that we have open with Henkel is unique, and finding the right candidate is important for both the hired candidate as well as for Henkel. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.

Can employees move between business areas and/or to a different country?

Yes, in fact it is an expectation within Henkel that our talent is flexible and mobile. This helps to support the company on a broad, global level.

Our "Triple Two" philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of Henkel as a global company.

Here you will get further information on our training programs.

Whom do I contact if I have questions concerning my application?

Our recruiting team will help you with all requests regarding your application. Contact the team here.

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