Senior Manager, Specialty

The Senior Manager, Specialty Retail will lead Red Bull's sales and execution across the Specialty Retail channel through two key areas of responsibility. First, the role serves as the field sales leader for the Hardware/DIY channel, overseeing a team of Regional Sales Managers responsible for executing Red Bull's national field strategy across more than 3,600 locations. Second, the role leads a team of Key Account Managers responsible for the growth and development of a portfolio of 20+ Specialty Retail customers, including the integration and expansion of newly acquired accounts.

Reporting to the Sr. Director, Specialty Retail, the Senior Manager is accountable for delivering business results across volume, revenue, profit, share, distribution, and execution metrics while building organizational capability through coaching and team development. The position leads annual business planning, manages budgets and performance KPIs, develops strategic customer relationships, and drives cross functional alignment to achieve Specialty Retail growth objectives.

Location: This role is ideally based in Atlanta, GA; Charlotte, NC; Washington, DC; New York, NY; Miami, FL; or Dallas, TX. Candidates in other locations may be considered based on business needs and proximity to key customers and stakeholders. Regular travel is expected.