Senior Media Specialist

JAKALA

Miami, FL

JOB DETAILS
SALARY
SKILLS
Analysis Skills, Blueprints, Budgeting, Campaigns, Customer Experience, Customer Relations, Data Analysis, Detail Oriented, Digital Media, Diversity, English Language, Equal Employment Opportunity (EEO), Facebook, Financial Compliance, Financial Services, HTML (HyperText Markup Language), Identify Issues, Industry/Trade Analysis, Microsoft PowerPoint, Microsoft Word, Multitasking, Onboarding, Online Marketing, Performance Analysis, Performance Metrics, Pivot Tables, Presentation/Verbal Skills, Problem Solving Skills, Process Management, Retail, Return on Investment (ROI), SQL (Structured Query Language), Sales Management, Search Engine Marketing (SEM), Strategic Analysis, Test Plan/Schedule, Time Management, Vlookups
LOCATION
Miami, FL
POSTED
1 day ago
Senior Paid Media Specialist

We are Jakala: an award-winning organization that offers world's leading brands support in the strategy, analytics, digital and technology fields.

Our mission is to create competitive advantage for our clients, with a measurable impact on the top line,through the best combined use of media, data, advanced analytics, technologies, content and customer experience design.

We are 3,500+ people in 20 countries around world, growing at a fast-pace.

For our digital & media division, we are looking for brilliant candidates that are enthusiastic about digital marketing to join our media team in our Miami office.

If you are looking for an international company with people that share the same digital passion as you do, Jakala could be the place for you!

The Role

As a Senior Paid Media Specialist, you'll manage and optimize international campaigns across Search, Social, and Display channels for clients in diverse industries.

You'll work closely with Account Managers and the Account Director on onboarding new clients, building strategies, and driving measurable results.

This role is designed to give you the skills and exposure to progress into an Account Manager role.

What You'll Do
  • Campaign Strategy & Execution
    1. Collaborate with Account Managers and Directors to design campaign structures across Google Ads, Facebook Ads, and Display platforms.
    2. Write and test ad copy, refine keyword strategies, and optimize placements to maximize ROI.
  • Performance Monitoring & Reporting
    1. Track and analyze KPIs to uncover insights and guide optimizations.
    2. Deliver timely and accurate weekly, monthly, and ad hoc performance reports.
  • Client & Stakeholder Communication
    1. Share clear updates on campaign results and project progress.
    2. Act as the key point of contact between clients and internal teams to ensure smooth execution.
  • Financial & Process Management
    1. Meet client and internal deadlines while ensuring financial accuracy and compliance.
    2. Troubleshoot and resolve issues during campaign delivery.
  • Industry Insights & Growth
    1. Stay on top of the latest media, platform, and industry trends and share with clients and the team.
    2. Contribute to new business efforts by preparing presentations and supporting pitches.
The Ideal Candidate
  • 2+ years' hands-on experience in Paid Search and Paid Social (travel, retail, or financial services a plus).
  • Experience managing medium-to-large budgets and accounts.
  • Proficiency with:
    1. Google Ads (certification a plus)
    2. Facebook Ads (Blueprint a plus)
    3. Excel (VLOOKUP, IF statements, pivot tables) plus strong PowerPoint/Word skills
    4. Bonus: basic HTML or SQL
  • Strong analytical mindset and problem-solving skills.
  • Comfortable presenting to clients and collaborating across teams.
  • A proactive, detail-oriented multitasker who thrives under pressure.
  • Fluent in English and legally authorized to work in the US.

Please Note: This position has a maximum salary of $115k USD

At Jakala, we are committed to providing equal employment opportunities for all individuals regardless of their race, color, religion, sex, national origin, age, disability, or any other legally protected status. We celebrate diversity and strive to create an inclusive workplace where all employees feel valued and respected. We also understand that accommodations may be necessary to ensure equal access to employment opportunities. If you require accommodations to apply for a position or participate in the hiring process, please contact us at jobhelp@jakala.com.

About the Company

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JAKALA