**Overview**
Are you a strategic product leader who thrives at the intersection of creativity, commerce, and collaboration? Join our Co-op Brands team as a Senior Product Manager, where you'll shape the future of outdoor gear and apparel that reflects our values, inspires our members, and drives meaningful growth.
**What You'll Do:**
As a Senior Product Manager, you'll lead the seasonal brand and product strategy for Camp and Cycle activities within REI's Co-op Brands. You'll ensure every product we create is member-informed, aligned with our brand vision, and meets our business goals.
**Responsibilities and Qualifications**
+ Lead Strategy & Execution: Develop and drive 1-2 year product and brand strategies aligned with our 3-5 year roadmap.
+ Cross-Functional Leadership: Collaborate with merchandising, design, and development to deliver cohesive, profitable, and compelling product lines.
+ Product Creation: Decision maker and driver of the seasonal product creation process from concept to buy-ready, ensuring alignment, accountability, and timely execution.
+ Market & Consumer Insights: Use data, trends, and consumer feedback to inform strategy and identify new opportunities.
+ Team Leadership: Supervise and mentor 1-2 direct reports, fostering growth and performance.
+ Financial Impact: Support the development and execution of financial plans, ensuring margin targets and revenue goals are met.
Qualifications
+ A strategic thinker with 7+ years in product line management and merchandising planning.
+ A collaborative leader with strong communication, analytical, and business planning skills.
+ Experienced in brand building, with a keen eye for relevant trends and commercial potential.
+ A natural team builder who can inspire, align, and drive results across functions.
+ Comfortable operating with autonomy and influencing at all levels of the organization.
+ 3+ years of people management experience preferred
+ Experience in outdoor, lifestyle, or consumer goods industries is a plus.
**Closing**
**At REI, we believe the outdoors is for all.** We are committed to becoming a fully inclusive, anti-racist, multicultural organization. We know that there's strength in our diversity - that each employee brings unique skills, experiences, and perspectives. Every day you are driving change, fostering a culture of respect, and knowing you're backed by benefits that support your whole life. To work towards this commitment and fulfill our brand promise of inspiring and enabling a life outside for everyone, we seek employees who demonstrate different ways of working, create a sense of belonging, and actively listen and learn.
**Pay Transparency**
We are committed to practices that promote pay equity and transparency. As required by applicable Pay Transparency laws, REI provides a range of compensation for roles that may be hired in locations under these requirements. Factors that may be used to determine your actual salary may include a wide array of factors, including: your specific skills and experience, geographic location or other relevant factors.
REI offers all regular employees a generous employee discount, access to health benefits, a retirement savings plan and accrued time off. Click here (https://foryourbenefit-rei.com/) for a detailed overview of benefits plans by employee profile.
**Pay Range**
$113,200.00 - $171,100.00 per year