Hertz is seeking a Senior Product Manager- Pricing Strategy to lead the development and optimization of pricing for our digital add-ons. This role is responsible for designing and implementing dynamic pricing models, improving attach rates, and delivering pricing innovations that balance customer value with business impact.
The ideal candidate has a strong background in product management, pricing strategy, and data-driven decision-making, with the ability to partner closely with engineering, finance, and data science teams to launch and scale pricing capabilities. This is a high-impact role focused on driving EBITDA growth and elevating the customer experience.
The starting salary will be $150,000, commensurate with experience.
What You'll Do:
Develop and own the pricing strategy for digital add-ons across Hertz's digital and counter channels
Build and launch dynamic pricing models, experimentation frameworks, and pricing features in partnership with Data Science and Engineering
Conduct pricing A/B tests to understand customer behavior, elasticity, and optimal price points
Identify and introduce pricing innovations. Collaborate closely with Finance to evaluate pricing impacts on revenue, margin, attach rate, and EBITDA
Partner with Product, Engineering, Marketing, and Operations to deliver new pricing capabilities and ensure alignment across teams
Monitor performance and provide insights through dashboards, KPIs, and regular reporting
Deep dive into pricing trends, market dynamics, and customer behavior to inform continuous improvements
Advocate for customer value while delivering strong business outcomes
What We're Looking For:
5 to 7 years of product management experience with at least 3 years focused on pricing, monetization, or revenue optimization
Experience building or managing dynamic pricing systems, pricing experiments, or monetization features in consumer-facing digital businesses
Demonstrated ability to translate data and insights into pricing decisions and product features
Strong communication skills. You must be able to work with cross-functional partners to gather requirements and explain outcomes
Strong product sense. You must be able to align your work with business objectives and make appropriate tradeoffs
Learning mentality. You must be able to pick up new skills as needed and demonstrate a curiosity about new technologies
Ability to own product strategy, roadmap, and execution for a product of limited to moderate complexity
Experience building or managing dynamic pricing systems, pricing experiments, or monetization features in consumer-facing digital businesses
Strong analytical and problem-solving skills, with comfort working closely with Data Science and Engineering teams
Demonstrated ability to translate data and insights into pricing decisions and product features
Proven track record of delivering measurable revenue, margin, or attach rate improvements
What you'll Get:
40% off the base rate of any standard Hertz Rental
Paid Time Off
Medical, Dental & Vision plan options
Retirement programs, including 401(k) employer matching
Paid Parental Leave & Adoption Assistance
Employee Assistance Program for employees & family
Perks & Discounts- Theme Park Tickets, Gym Discounts & more
Numbers & Facts
Location
Atlanta, GA
Industry
Travel, Transportation and Tourism
Company Size
10,000 employees or more
Year Founded
1918
Website
http://www.hertz.com
About Company
Hertz is the largest worldwide airport general use car rental brand, operating from approximately 10,090 corporate and licensee locations in approximately 145 countries. Our Dollar and Thrifty brands have approximately 1,400 corporate and franchise locations in approximately 75 countries. Hertz is the number one airport car rental brand in the U.S. and at 130 major airports in Europe. Hertz is an inaugural member of Travel + Leisure's World's Best Awards Hall of Fame and was recently named, for the thirteenth time, by the magazine's readers as the Best Car Rental Agency. Hertz was also voted the Best Overall Car Rental Company in Zagat's 2013/14 U.S. Car Rental Survey, earning top honors in 14 additional categories, and the Company swept the global awards for Best Rewards Program and Best Overall Benefits from FlyerTalk.com. Product and service initiatives such as Hertz Gold Plus Rewards, NeverLost®, and unique cars and SUVs offered through the Company's Adrenaline, Prestige, Green Traveler, and Dream Car Collections, also set Hertz apart from the competition. Additionally, Hertz owns the vehicle leasing and fleet management leader Donlen Corporation and operates the Hertz 24/7TM hourly car rental business. The Company also owns a leading North American equipment rental business, Hertz Equipment Rental Corporation, which includes Hertz Entertainment Services. More information about the Company can
be found at www.abouthertz.com.