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Senior Technical Product Manager, US Prime Video

Amazon.com Inc
  • Culver City, CA
    6 days ago

    Job Description

    Prime Video is a first-stop entertainment destination offering customers a vast collection of premium programming in one app available across thousands of devices. Prime members can customize their viewing experience and find their favorite movies, series, documentaries, and live sports - including Amazon MGM Studios-produced series and movies; licensed fan favorites; and programming from Prime Video add-on subscriptions such as Apple TV+, Max, Crunchyroll and MGM+. All customers, regardless of whether they have a Prime membership or not, can rent or buy titles via the Prime Video Store, and can enjoy even more content for free with ads.

    Are you interested in shaping the future of entertainment? Do you want to invent, disrupt and redefine what entertainment means for fans, creators, and communities all around the globe?

    As part of the Prime Video team, you"ll get to work on projects that are fast-paced, challenging, and varied. Also, you"ll get to experiment with new possibilities, take risks, and collaborate with remarkable people.

    We"ll look for you to bring your diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. With global opportunities for talented creatives, technologists, marketing professionals and so much more, you can decide where a career with Prime Video takes you!

    About the Role

    We"re looking for a Senior Technical Product Manager to lead the Product-Tech function within Prime Video"s US Planning & Audience Insights team. This team defines Prime Video"s audience objectives and delivers the customer intelligence, analytics, and AI-powered solutions to optimize the PV US customer experience.

    You"ll own the product vision and technical roadmap for a portfolio of AI-powered tools and data platforms that shape the end-customer experience - directly influencing what content millions of Prime Video customers discover, when they see it, and how it"s personalized to their preferences. Your products will drive measurable improvements in customer engagement, retention, and content satisfaction by powering smarter programming decisions, audience targeting, and marketing optimization.

    You"ll develop deep expertise in how content programmers, marketers, and leadership make decisions - spending time observing their workflows firsthand, identifying unarticulated needs, and translating those insights into product direction. You"ll work shoulder-to-shoulder with data engineers, data scientists, and BI/analytics teams to bring that vision to life. You will also manage a small team of product managers.

    Key job responsibilities

    Product Strategy & Vision

    • Own the product strategy and roadmap for a portfolio of customer-impacting tools spanning release planning, experimentation automation, GenAI-powered content analysis, and audience segmentation - from vision through delivery.
    • Define clear product tenets, make deliberate "what not to build" decisions, and measure success by downstream impact on viewer engagement, content performance, and audience growth.
    • Drive the team"s AI strategy: GenAI-powered content gap identification, natural language data interfaces, automated experiment analysis, and AI-generated dashboard summaries.

    Customer Understanding & Discovery

    • Develop recognized segment expertise across Prime Video"s internal customer base (content programmers, marketers, audience strategists) - building a structured discovery cadence and "voice of the customer" mechanism that regularly surfaces insights which change the roadmap, including deciding what NOT to build based on direct observation of workflows and unarticulated needs.
    • Own audience infrastructure products including demographic prediction models and audience segmentation frameworks that power PV"s growth strategy - closing the loop between internal tool usage and end-customer behavioral outcomes.

    Technical & Product Ownership

    • Act as the primary product owner across a team of data engineers, data scientists, researchers, and BI engineers - defining the product vision that drives their work, setting success metrics, and influencing execution priorities through strategic clarity rather than positional authority.
    • Partner with an SDE team to define requirements, prioritize the backlog, and ship features for the team"s flagship planning tool - acting as the primary product voice for a platform used daily by content programmers and leadership.

    Cross-Functional Leadership & Organizational Influence

    • Lead cross-functional programs spanning analytics, research, data science, marketing, and programming stakeholders - grounding product direction in direct observation of customer workflows, and translating unarticulated needs into clear product requirements.
    • Establish a structured discovery cadence that regularly surfaces insights which change the roadmap.
    • Establish audience intelligence standards (e.g., segmentation taxonomy, experimentation governance frameworks) adopted by teams beyond US Planning & Audience Insights - positioning your products to an audience across Prime Video US.

    Senior Leadership & Strategic Influence

    • Shape VP-level decision-making through QBRs, CPRs, and roadmap reviews - proposing and defending strategic trade-offs (including what to deprioritize or kill), not just reporting status. Influence organizational priorities beyond the immediate team.

    About the team

    The US Planning & Audience Insights team is where strategy meets data meets AI: we build the tools and intelligence that power programming decisions, audience growth, and marketing optimization for our Prime Video streaming service. If you want to work at the intersection of GenAI, customer science, and entertainment strategy and see your work directly influence what millions of people watch, this is the role.

    Numbers & Facts

    LocationCulver City, CA
    IndustryRetail
    Company Size10,000 employees or more
    Year Founded1994
    Websitehttp://Amazon.com/militaryroles

    About Company

    At Amazon, we don’t wait for the next big idea to present itself. We envision the shape of impossible things and then we boldly make them reality. So far, this mindset has helped us achieve some incredible things. Let’s build new systems, challenge the status quo, and design the world we want to live in. We believe the work you do here will be the best work of your life.

    Wherever you are in your career exploration, Amazon likely has an opportunity for you. Our research scientists and engineers shape the future of natural language understanding with Alexa. Fulfillment center associates around the globe send customer orders from our warehouses to doorsteps. Product managers set feature requirements, strategy, and marketing messages for brand new customer experiences. And as we grow, we’ll add jobs that haven’t been invented yet.

    It’s Always Day 1
    At Amazon, it’s always “Day 1.” Now, what does this mean and why does it matter? It means that our approach remains the same as it was on Amazon’s very first day – to make smart, fast decisions, stay nimble, invent, and stay focused on delighting our customers. In our 2016 shareholder letter, Amazon CEO Jeff Bezos shared his thoughts on how to keep up a Day 1 company mindset. “Staying in Day 1 requires you to experiment patiently, accept failures, plant seeds, protect saplings, and double down when you see customer delight,” he wrote. “A customer-obsessed culture best creates the conditions where all of that can happen.” You can read the full letter here

    Our Leadership Principles
    Our Leadership Principles help us keep a Day 1 mentality. They aren’t just a pretty inspirational wall hanging. Amazonians use them, every day, whether they’re discussing ideas for new projects, deciding on the best solution for a customer’s problem, or interviewing candidates. To read through our Leadership Principles from Customer Obsession to Bias for Action, visit https://www.amazon.jobs/principles

    Skills

    • Analysis Skillsunmatched
    • Appleunmatched
    • Artificial Intelligence (AI)unmatched
    • Automationunmatched
    • Backlog Prioritizationunmatched
    • Business Intelligenceunmatched
    • Cadenceunmatched
    • Computer Programmingunmatched
    • Cross-Functionalunmatched
    • Customer Experienceunmatched
    • Customer Retention/Renewalunmatched
    • Customer/Consumer Behaviorunmatched
    • Data Scienceunmatched
    • Demographicsunmatched
    • Documentariesunmatched
    • Filmunmatched
    • Functional Analysisunmatched
    • Functional Programming Languagesunmatched
    • Interface Programming Languagesunmatched
    • Leadershipunmatched
    • Marketingunmatched
    • Marketing Strategyunmatched
    • Metricsunmatched
    • Needs Assessmentunmatched
    • Predictive Modelingunmatched
    • Process Improvementunmatched
    • Product Managementunmatched
    • Product Planningunmatched
    • Product Positioningunmatched
    • Product Strategyunmatched
    • Rentalsunmatched
    • Reporting Dashboardsunmatched
    • Requirements Managementunmatched
    • Scientific Researchunmatched
    • Software Engineeringunmatched
    • Sportsunmatched
    • Target Marketingunmatched
    • Taxonomiesunmatched
    • Team Lead/Managerunmatched
    • Technical Leadershipunmatched
    • Video Productionunmatched
    • Video Streamingunmatched
    • Voice Productsunmatched

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