SEO & AI Search Content Manager

About Step Step's mission is to improve the financial future of the next generation. Millions of people use our banking and borrowing products to manage, build, and grow their money. Now that we're part of Beast Industries - the company behind MrBeast - we're poised for a new phase of growth to deliver financial literacy and tools at massive scale. About the Role Marketing at Step runs on data. Every acquisition channel, lifecycle campaign, rewards drop, and measurement decision depends on clean, connected, well-modeled data flowing between our product, our warehouse, and a dozen marketing platforms. Today, much of that work lands on engineering. We're hiring a Director, Marketing Technology, to own it end-to-end. This is a deeply technical, hands-on role for someone with a software or data engineering background who wants to apply that skill set to growth. You'll be the architect and operator of Step's marketing technology stack: owning our ad channel and attribution integrations, managing our vendor ecosystem (Segment, AppsFlyer, Braze, Funnel, and others), building the data models and analytical tooling the marketing team runs on, and shipping the monthly rewards and offers that drive engagement. You'll act as the bridge between Marketing, Product, and Engineering, taking on the technical work that currently pulls engineers away from the core product, and raising the bar on what marketing can measure, automate, and personalize. You'll start as a hands-on individual contributor with the opportunity to build and lead a marketing technology team as the function scales. More about the role Search is changing, and the next generation turns to ChatGPT, Claude, or Gemini before they Google. Organic discovery across traditional search and AI platforms is one of Step's biggest priorities, and this role owns it end-to-end. As our SEO & LLM Content Manager on the Marketing team, you'll be both strategist and builder. You'll own the Money 101 blog and its daily publishing