Expert of social media usage, platforms, and community management best practices
Minimum 4 years’ experience in a community management or similar role, with a proven track record of analyzing social VOC and developing insightful, actionable reports for senior leaders
Experience engaging audiences on social platforms including Reddit
Skilled writer with experience across a diverse portfolio of brands and channels
Experience using social listening tools (e.g., Brandwatch) to track and monitor trends and themes in social conversations around brands and product categories
Experience publishing across all major social media platforms for a brand
Excellent communication skills
Attention to detail, critical-thinker, and problem-solver
Heart for the customer
Collaborative self-starter
Weekend availability and work may be required during high peak business seasons.
Actively engage with consumers across key social channels (e.g., Reddit, TikTok, Instagram, X and Threads) on behalf of the brand to drive positive WOM and build positive brand sentiment
Work cross-functionally with agency partners and internal stakeholders from marketing, communications, and customer care.
Work effectively, as needed, with senior leadership to handle crises and high-profile issues deftly, protecting and furthering company and brand reputation.
Leverage social listening tools like BrandWatch to synthesize key themes, trends and takeaways from social VOC for TurboTax and key competitors to provide updates to senior leadership
Draw out key insights from top-performing content, platform trends, and customer conversation themes. Conceptualize and optimize content accordingly.
Support the brand social channels, including posting, monitoring and engaging on behalf of the brand.
Provide product support, escalate customer service requests and be the first line of help and defense for the customer.
Provide strategic recommendations on how TurboTax can win on social media against a variety of cohorts and new platforms.
Looking for a Social Media Community Engagement Manager to support its Consumer Group Corporate Communications team and the brand's social media platforms.
We are seeking a dynamic and creative Social Media Community Manager to join our team. This role is perfect for someone who has deep subject matter expertise and proven experience building and nurturing online communities, driving positive word of mouth and building positive brand sentiment. The ideal candidate thrives in a fast-paced environment and has proven experience with analytics, VOC monitoring and reporting, and deep platform experience on Reddit, TikTok, Instagram, X and Threads.
Responsibilities