Social Media Content Creator

People

New York, New York

JOB DETAILS
SKILLS
Best Practices, Brand Messaging, Content Delivery/Distribution, Editing, Film, Marketing, Media Buying and Planning, Multitasking, Organizational Skills, Presentation/Verbal Skills, Project/Program Management, Recruiting/Staffing Agency, Retention Programs, Scripting (Scripting Languages), Social Media, Social Media Marketing, Storytelling, Team Player, Time Management, Video Production, Writing Skills
LOCATION
New York, New York
POSTED
30+ days ago

This assignment posting is for an Agency Worker opportunity with People Inc.  The Agency Worker is paid by a staffing agency employer. Agency Workers will receive a W2 from the staffing agency reporting their earnings for tax purposes.
Social Media Content Creator
The Transaction team at People Inc. is looking for a Content Creator to bring a new product’s story to life across TikTok, Instagram Reels, and social channels. You will pitch, script, star in, film, and edit short-form videos designed to showcase the brand to social audiences.
This role is for a true self-starter who thrives in a fast-moving environment and can consistently deliver compelling content with minimal direction. You won’t just appear on camera —  you will shape the creative, translate social trends into performance-driven storytelling, and create videos that are entertaining, clear, and designed to convert.
You will work closely with the marketing and social media teams to plan and execute content that aligns with the brand voice, messaging, and business goals. You should have strong instincts for what performs on social media and understand how to balance entertainment with marketing. Most importantly, you know how to communicate what a product is, why it matters, and why it’s engaging in 30 to 60 seconds.
Assignment Details
  • Hourly Rate: $40-$50/Hour
  • Hours: 40 Hours Per Week/Hybrid (1 day in office; more if in-office shoots are scheduled)
  • Location: Preferably New York City-based with the ability to be in the office 1 day per week
  • Start Date: ASAP
  • End Date: 3 months with the potential to extend

 

What You’ll Do
  • Pitch, write, star in, film, and edit 1 to 2 short-form videos per day that are optimized for TikTok and Instagram Reels
  • Own end-to-end production, including conceptualization, pre-production, shooting, editing, and final delivery of content
  • Translate trends, cultural moments, and shopping insights into high-performing social videos
  • Edit with strong instincts for hooks, pacing, retention, and shareability
  • Pitch video ideas, contribute to content calendars, and help identify upcoming opportunities and formats
  • Manage multiple deadlines in a fast-moving environment

 

Experience
  • 2+ years of experience creating social-first content for brands, publishers, or personal platforms
  • A portfolio demonstrating strong on-camera presence, performance-driven storytelling, and editing abilities 
  • Proven experience writing scripts and crafting social copy
  • Deep understanding of TikTok and Instagram including hooks, pacing, retention strategies, and platform best practices
  • Ability to manage projects end-to-end from concept through final delivery

 

You Are:
  • In the know and passionate about shopping as well as fashion, beauty, and home trends
  • Chronically online and fluent in TikTok and Reels culture
  • Fun, energetic, and naturally funny on camera
  • An excellent oral and written communicator
  • Highly organized and able to manage multiple priorities without sacrificing quality
  • Collaborative, solution-oriented, and comfortable working in a fast-paced team environment
  • New York City-based with the capacity to be in office 1 day per week

 

People Inc. is the largest print and digital publisher in America. Nearly 200 million people trust us each month to help them make decisions, take action, and find inspiration. People Inc.'s over 40 iconic brands include PEOPLE, Better Homes & Gardens, Verywell, Food & Wine, Travel + Leisure, Allrecipes, REAL SIMPLE, Investopedia, and Southern Living.
Please be aware of fraudulent recruiters offering opportunities at People Inc. If you are in conversations about a job opportunity and wish to confirm its validity, please reach out directly to [email protected].

About the Company

P

People

People Inc. is Western New York's leading non-profit human services agency. Through a variety of services including residential, employment, community outreach, health care and recreation programs, we help seniors, families and people with disabilities live more healthy, independent and productive lives.

Our History

In 1970, a small group of parents and professionals joined together to address the needs of individuals with intellectual disabilities and formed what would grow to become People Inc. The agency expanded its mission to include a wider variety of services to address the needs of people with developmental disabilities and disabling conditions, as well as the general public. Over the years, People Inc. has grown greatly in numbers of populations served, spectrum of services, geographic locations, and number of sites.

Our Vision

People Inc. is working toward a future where all persons whose needs limit their integration into the community can reach their highest level of human potential as responsible members of society. It is hoped that these individuals will, to their potential, be contributing and active members in their communities, enjoying the greatest possible degree of independence and acceptance, in all aspects of their lives.

Our Mission

People Inc. exists so that individuals with disabling conditions or other special needs have the supports they need to participate and succeed in an accepting society.

Our Values

Improving lives, respect, integrity, relentless pursuit of excellence, flexibility and creativity

COMPANY SIZE
2,500 to 4,999 employees
INDUSTRY
Nonprofit Charitable Organizations
WEBSITE
http://www.people-inc.org/careers