Social Media Coordinator - Lakeland

Publix
  • Lakeland, FL
    3 days ago

    Job Description




    Required Qualifications
    • Bachelor’s degree in Business, Public Relations, Mass Communication, Marketing, New Media, Journalism, or equivalent experience in any of these areas.
    • 1-2 years in a customer service-oriented role
    • 1 year in using social media for a business
    • 1-2 years in a communications-focused role.
    • Knowledge and understanding of social media platforms, including use cases for customers or fans and for brands.
    • Knowledge of Publix history, culture, and branding.
    • Drive
    • Flexibility/Adaptability
    • Initiative
    • Stress-Tolerance
    • Time Management
    • Data Analysis
    • Innovation/Creativity
    • Situational Awareness
    • Customer Focus
    • Written Communication
    • Microsoft Word, Microsoft Excel, Microsoft PowerPoint (Basic)
    • Other Microsoft Office applications not otherwise mentioned (Outlook, Windows Explorer, SharePoint, Planner, etc.)
    • Availability to work nights, weekends, holidays, and extended hours (As business needs require)



    Preferred Qualifications
    • Bachelor’s Degree in Business, Public Relations, Mass Communication, Marketing, New Media, Journalism
    • 3-5 years or more in customer service-oriented role
    • 2 years or more in social media for a business
    • 2 years or more in a communications-focused role.
    • Bilingual including written communication (Spanish and English)
    • Knowledge in best practices for customer communication and response protocols, established in the department.
    • Knowledge and understanding of social media analysis and trends identification.
    • Knowledge of external and internal product and service information
    • Microsoft Word (Intermediate)
    • Microsoft Excel (Intermediate)
    • Microsoft PowerPoint (Intermediate)
    • Social media aggregating and listening tool(s) such as Sprinklr
    • Social media engagement tool
    • Social media publishing tool
    • CCSM case management system


    Marketing

    Numbers & Facts

    LocationLakeland, FL

    Skills

    • Analysis Skillsunmatched
    • Best Practicesunmatched
    • Brand Marketing (Branding)unmatched
    • Case Managementunmatched
    • Communications Protocolsunmatched
    • Customer Relationsunmatched
    • Customer Support/Serviceunmatched
    • Data Analysisunmatched
    • English Languageunmatched
    • Journalismunmatched
    • Marketingunmatched
    • Microsoft Excelunmatched
    • Microsoft Officeunmatched
    • Microsoft Outlookunmatched
    • Microsoft PowerPointunmatched
    • Microsoft SharePointunmatched
    • Microsoft Windows Operating Systemunmatched
    • Microsoft Wordunmatched
    • Multilingualunmatched
    • New Mediaunmatched
    • Organizational Skillsunmatched
    • Public/Media/Press/Analyst Relationsunmatched
    • Publishingunmatched
    • Publishing Softwareunmatched
    • Social Mediaunmatched
    • Spanish Languageunmatched
    • Time Managementunmatched
    • Trend Analysisunmatched
    • Use Casesunmatched

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