Social Media Coordinator (YouTube & TikTok)

Maxwood Furniture

Columbia, SC

JOB DETAILS
SKILLS
Audience Development, Brand Management, Brand Marketing (Branding), Communication Skills, Content Development, Content Management, Editing, Furniture, Graphic Design, Interior Design, Leadership, Marketing, Marketing Communications, Marketing Strategy, Online Advertising, Online Communities, Online Marketing, Organizational Skills, Performance Analysis, Performance Management, Performance Metrics, Photography, Presentation/Verbal Skills, Sales, Sales Prospecting, Search Engine Optimization (SEO), Social Media, Storytelling, Time Management, Trend Analysis, Video Editing, Video Production, YouTube
LOCATION
Columbia, SC
POSTED
Today

Maxwood Furniture is a rapidly growing furniture company with an expanding portfolio of brands including Max & Lily, Plank + Beam, and Maxtrix. Since launching over two decades ago, we have established multiple sales channels including our DTC websites and third-party marketplaces. We are passionate about creating inspiring shopping experiences that bring our customers' interior design dreams to life through stylish, high-quality furniture.We are seeking a creative, self‑motivated Social Media Coordinator to join our growing marketing team. This role will help drive brand awareness, engagement, and community growth across our social channels while creating compelling content that supports our overall marketing strategy.Responsibilities Manage and publish content across TikTok and YouTube channels for multiple brands, including both short‑form and long‑form video content.Balance trend‑driven content creation with brand‑focused storytelling to maximize engagement and audience growth.Develop video concepts and content ideas in advance of productions and assist with social media shot lists during photoshoots and video shoots.Capture hands‑on photography and videography to support social media initiatives.Monitor channel performance and report on platform‑specific KPIs to leadership.Manage and respond to social media comments, messages, and mentions as a brand representative and product knowledge expert.Foster and grow online communities by engaging with followers in an authentic and brand‑appropriate voice.Collaborate with Brand Managers, Graphic Designers, and the broader Marketing team to ensure alignment across social media, website content, and advertising campaigns.Stay current on social media, content, SEO, and platform trends to identify new opportunities and improve performance.Assist with content creation, photoshoots, influencer initiatives, and other social media projects as needed.Participate in occasional evening and weekend posting activities with the support of scheduling tools.Preferred Education & Experience 2+ years of professional experience managing TikTok and YouTube channels.Experience creating and editing video content for social media platforms.Background in social media management, digital marketing, communications, or a related field preferred.Interest in furniture, home décor, interior design, or lifestyle brands is a plus.Required Skills Organic social media managementVideo editingVideography and photographyTikTok and YouTube platform expertiseCustomer service and community managementStrong organizational and time‑management skillsExcellent written and verbal communication skillsAbility to communicate consistently in a defined brand voiceCreativity and content ideationSEO and social media copywritingWe're Looking for Someone Who Is Self‑motivatedData‑drivenOrganized and detail‑orientedOutgoing and collaborativeComfortable both in front of and behind the cameraEager to learn and growExcited to contribute ideas and work cross‑functionallyAn effective communicator with both team members and customersBenefits 401(k) with company matchHealth insuranceDental insuranceVision insuranceLife insuranceFlexible spending accountEmployee assistance programEmployee discountFlexible schedulePaid time offProfessional development assistanceWork Location Daniel Island, SC 29492Ability to commute to Daniel Island, SC 29492 is required.#J-18808-Ljbffr

About the Company

M

Maxwood Furniture

We focus on manufacturing quality, solid hardwood children’s bedroom furniture from beds, bunks & lofts to trundles, storage and accessories. We manufacture all of our products in our dedicated factory in Vietnam.

Family owned and operated for more than ten years. Based in Charleston, SC.

Maxwood supplies large retailers including Rooms to Go, Toys R Us, large regional independents such as Jordan’s FurnitureCardi’s Furniture, Bernie & Phyl’s and many small independent furniture retailers.

COMPANY SIZE
10 to 19 employees
INDUSTRY
Manufacturing - Other
FOUNDED
2003
WEBSITE
http://www.maxwoodfurniture.com