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Social Media Manager

Behavior Frontiers

El Segundo, CA

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JOB DETAILS
SALARY
$70,000–$85,000 Per Year
SKILLS
Accredited Business Accountants (ABA), Advertising Placement, Algorithms, Analysis Skills, Apple, Autism, Behavioral Health, Best Practices, Cadence, Campaigns, Car Rentals, Co-Payments, Communication Skills, Content Development, Content Management, Cross-Functional, Customer Relationship Management (CRM) Systems, Customer Support/Service, Dental Insurance, Detail Oriented, Digital Media, Direct Response Advertising, Editing, Employee Assistance Plan, Establish Priorities, Facebook Application Development, Federal Laws and Regulations, Film, Financial Services, Fitness, Graphics, HIPAA (Health Insurance Portability and Accountability Act), Healthcare, Insurance, Interpersonal Skills, Laboratory, Laboratory Testing, Leadership, Legal, LinkedIn, Marketing, Metrics, Multiplatform/Cross-Platform, Multitasking, Online Marketing, Online Reputation Management (ORM), Operational Strategy, Organizational Skills, Performance Analysis, Project Management Software, Psychiatry and Mental Health, Sales Pipeline, Salesforce.com, Smartphones, Social Media, Special Needs, State Laws and Regulations, Telehealth, Time Management, Trend Analysis, Video Editing, Video Production, Vision Plan, Writing Skills
LOCATION
El Segundo, CA
POSTED
20 days ago

Description

Salary Range: $70,000 - $85,000 annually 
Location: El Segundo, CA  
 
Behavior Frontiers is an industry leader in ABA (Applied Behavior Analysis) treatment for autism and other special needs. We are on a continuous journey to explore, assess, and develop only the highest quality ABA treatments and solutions delivered by best-in-class clinical professionals. We are rapidly expanding and seeking enthusiastic individuals ready to embark on a meaningful journey in one of the fastest growing fields in healthcare. Our recruiting position plays a critical role in our company, and we need an individual with great interpersonal skills, detail oriented, is great at multi-tasking and time management.
 
The Social Media & Reputation Manager is a dynamic, high-impact role responsible for owning and growing our organic social media presence, managing our business listings across all platforms, and driving our online reputation strategy across 80+ regions. This position is a great fit for someone who is naturally organized, self-motivated, and takes pride in delivering consistent, high-quality work - someone who enjoys owning their space, moves with purpose, anticipates needs, and brings fresh ideas to the table. This role blends creative content strategy with operational precision, and plays a critical role in how families, providers, payor partners, and potential hires evaluate us before they ever make contact.
 
Responsibilities:
 
Organic Social Media Strategy & Content
  • Develop and execute a comprehensive organic social media strategy across all platforms including TikTok, Instagram, and LinkedIn that drives awareness and engagement.
  • Create, produce, and schedule high-quality content including static graphics, short-form video, reels, and stories.
  • Film, edit, and produce video content in collaboration with center teams, clinical directors, and marketing leadership to authentically represent our brand and services.
  • Build and manage a proactive content calendar, ensuring consistent posting cadence across all regions and platforms.
  • Monitor platform performance and deliver regular reporting on reach, engagement, and content effectiveness with actionable recommendations.
  • Stay current on social media trends, platform algorithm changes, and best practices, adapting strategy accordingly and bringing new ideas proactively.
  • Monitor and respond to all direct messages, comments, and inquiries across organic posts and paid ad placements in a timely manner - same day where possible.
  • Engage consistently with followers, partner organizations, and community members to grow credibility and trust in each market.
Reputation & Business Listings Management
  • Own and manage our online reputation strategy on relevant platforms, including Google and Yelp.
  • Launch, manage, and continuously optimize review generation campaigns to improve star ratings and review volume across all locations.
  • Monitor reviews daily and ensure timely, thoughtful responses. Coordinate responses to negative comments with leadership, ensuring brand voice and professionalism are maintained at all times.
  • Proactively coordinate with Clinical Directors and center administrators to encourage patient review submissions, following up in regions where campaigns are underperforming.
  • Track reputation metrics by region, identify trends, and develop action plan based on findings.
  • Own all business listings across Google Business Profile, Yelp, Apple Maps, Beaming Health, etc.
  • Create and verify listings for new center openings and maintain accuracy across hours, photos, services, insurance information, and contact details.
  • Identify and resolve broken, duplicate, or unverified listings.
Organization, Reporting & Coordination
  • Maintain a clear, up-to-date tracker of all active projects, listing statuses, review campaign performance, and content schedules.
  • Communicate proactively on timelines, blockers, and priorities.
  • Collaborate cross-functionally with the marketing team, clinical directors, and center administrators to gather content, coordinate approvals, and execute campaigns efficiently.
  • Other duties as assigned.

Qualifications: 

  • Bachelor’s degree in marketing, digital media, or equivalent professional experience.
  • 3-5+ years of experience in social media management, online reputation management, or a combined digital marketing role.
  • Demonstrated ability to independently manage a high volume of responsibilities across multiple locations with minimal oversight.
  • Proficiency in social media platforms (Facebook, Instagram, TikTok, LinkedIn) and scheduling tools (Later, Hootsuite, Sprout Social, or similar).
  • Experience managing Google Business Profile, Yelp, and other business listing platforms across multiple locations.
  • Strong video filming and editing skills - comfortable producing short-form content independently using a smartphone and/or basic editing tools.
  • Exceptional organizational skills with a proven system for tracking, prioritizing, and executing multiple concurrent projects.
  • Fast, proactive communicator who flags issues early and follows through consistently.
  • Strong written voice with the ability to adapt tone for community engagement, review responses, and brand content.

Preferred Qualifications:

  • Familiarity with CRM systems (like Salesforce) and understanding of the sales funnel.
  • Familiarity with HIPAA considerations and sensitivity when creating content or responding to reviews in a healthcare or behavioral health setting.
  • Working knowledge of paid social media and how organic and paid strategies complement each other across the funnel.
  • Experience with project management tools such as Asana, Monday.com, Notion, or similar platforms to manage workload and communicate progress.
Why Behavior Frontiers is perfect for you: 
  • Competitive pay with optional On-demand paychecks thru DailyPay - get paid on your own schedule!
  • 401K Plan with company match after 6 months of employment
  • Paid Personal Time Off
  • Paid Holidays
  • Paid Sick Leave
  • Medical, Dental and Vision insurance
  • Opportunities for career advancement
  • Performance and promotion raises
  • Free Telehealth: Free 24/7 access to a doctor via telehealth for you and your dependents with no limits and no co-pays
  • Free Telehealth Mental Health: Free access to a mental health counselor via telehealth for you and your dependents (over age 13) with no limits or co-pays
  • Employee Assistance Program: Free access to some support services (financial, legal, counseling, etc.)
  • Fitness: Discounted monthly gym membership to 12,000 gym locations nationwide, as well as free access to workout videos
  • Deals: Exclusive discounts and savings to 500+ companies and more!
  • Travel: Discounts on travel essentials including hotels, rental cars, flights, excursions, and more!
  • Lab Testing Discounts:10-80% off costs of routine lab work
  • New Benefits Rx: Discounts on prescription medications from 10-80% at 60,000+ locations nationwide
Why work for Behavior Frontiers? Visit our benefits & perks page to learn more!
 
Behavior Frontiers is an Equal Opportunity Employer and will consider for employment all qualified applicants in a manner consistent with the requirements of the applicable federal, state, and local laws.
  

About the Company

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Behavior Frontiers

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