Social Media Manager II

nVent

Minneapolis, MN

JOB DETAILS
SKILLS
Analysis Skills, Artificial Intelligence (AI), Automation, Brand Positioning, Business Growth, Campaigns, Channel Strategies, Competitive Analysis/Strategy, Continuous Improvement, Corporate Communications, Cross-Functional, Customer/Client Research, Ecosystems, Electricity, Investment Strategy, Investor Relations, Leadership, Market Segmentation, Marketing, Matrix Management, Multiplatform/Cross-Platform, Online Marketing, Operations Processes, People Management, Performance Metrics, Process Improvement, Process Modeling, Public/Media/Press/Analyst Relations, Regulations, Risk Analysis, Risk Management, Social Media, Social Media Marketing, Storytelling, Strategic Planning, Thought Leadership
LOCATION
Minneapolis, MN
POSTED
1 day ago
Social Media Strategy Leader

Join an organization that ensures a more secure world through connecting and protecting our customers with inventive electrical solutions.

What You Will Experience In This Position:

Enterprise Strategy

  • Define and continuously evolve a multi-year, enterprise social media strategy aligned to nVent's business priorities, growth objectives, and brand positioning
  • Establish a clear governance model across enterprise, segment, and executive channels, ensuring consistency while enabling scalability
  • Anticipate digital, cultural, and platform trends, translating them into forward-looking strategies and competitive advantage
  • Lead integrated campaign planning, ensuring social

Program Leadership & Strategic Direction

  • Own the end-to-end social media program, setting direction for content ecosystems, channel strategies, and audience engagement frameworks
  • Architect audience-first strategies grounded in segmentation, customer insight, and social listening intelligence
  • Oversee enterprise and segment content direction, ensuring a consistent, differentiated voice that supports the broader nVent narrative
  • Guide adoption of new formats (e.g., short-form video, real-time storytelling) and scalable content models

Executive Counsel & Influence

  • Serve as a strategic advisor to ELT members, senior leaders and segment marketers, providing guidance on executive visibility, thought leadership, and platform engagement
  • Translate complex social and reputational dynamics into clear, actionable insights for leadership decision-making
  • Shape how nVent executive leaders show up externally, aligning executive presence with enterprise priorities and brand positioning

Data, Insights & Business Impact

  • Define enterprise-level KPIs tied to reputation, engagement, audience growth, and business outcomes; lead all measurement and reporting
  • Move beyond reporting to deliver insight-driven recommendations that influence strategy, investment decisions, and campaign optimization
  • Leverage advanced analytics and social listening tools to identify risks, opportunities, and emerging narratives

Reputation Management & Governance

  • Establish enterprise standards for community engagement, escalation protocols, and risk mitigation
  • Proactively monitor and assess reputational risk across channels; lead social response strategies in coordination with crisis communications
  • Develop and enforce governance frameworks for sensitive communications (earnings, regulatory disclosures, major announcements)

Leadership & Cross-Functional Partnership

  • Lead and direct external agencies and partners, setting clear expectations tied to strategic outcomes
  • Partner closely with PR, content, integrated marketing, HR, and Investor Relations to build cohesive, multi-channel narratives
  • Influence cross-functional teams to ensure alignment, consistency, and maximum amplification of enterprise stories

Foster Innovation

  • Lead the evolution of social capabilities at nVent, including tools, processes, and operating models
  • Champion responsible use of AI and automation to scale content, insights, and workflows while ensuring governance and quality
  • Test and scale new approaches across platforms, influencers, and paid social to drive continuous improvement

You Have:

  • Education: Bachelor's degree in Communications, Marketing, Public Relations, or a related field
  • Experience: 7–10+ years in social media, digital marketing, corporate communications, or public relations, with demonstrated experience leading enterprise-level strategy and programs
  • Strategic Leadership: Proven ability to define long-term vision and translate business objectives into integrated, scalable social strategies
  • Executive Influence: Experience advising and supporting senior leaders or executives on external presence and communications strategy
  • Analytical Acumen: Deep expertise in social analytics, listening tools, and performance measurement, with ability to connect insights to business impact
  • Content & Brand Leadership: Strong editorial judgment and storytelling capabilities with a refined understanding of brand voice and narrative development
  • Cross-functional Leadership: Demonstrated ability to lead through influence across global, matrixed organizations

We Have:

  • A dynamic global reach with diverse operations around the world that will stretch your abilities, provide plentiful career opportunities, and allow you to make an impact every day
  • Commitment to strengthen communities where our employees live and work
  • Core values that shape our culture and drive us to deliver the best for our employees and our customers
  • Benefits to support the lives of our employees

About the Company

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nVent