Specialist, Paid Search

Victoria's Secret & Co

Reynoldsburg, OH

JOB DETAILS
SALARY
SKILLS
Advertising, Analysis Skills, Artificial Intelligence (AI), Brand Marketing (Branding), Budgeting, Campaigns, Communication Skills, Consumer Branding, Detail Oriented, Federal Laws and Regulations, Global Branding, Google Search Engine, Marketing, Marketing Plan, Marketing Strategy, Microsoft Product Family, Presentation/Verbal Skills, Qualitative Analysis, Quantitative Analysis, Retail, Search Engine Marketing (SEM), State Laws and Regulations, Trend Analysis, Vendor/Supplier Relations, Writing Skills
LOCATION
Reynoldsburg, OH
POSTED
30+ days ago

Why You Belong Here

At Victorias Secret & Co, youll join a world-leading specialty retail brand recognized globally for innovation and excellence in lingerie and fashion. Youll work alongside industry leaders to set the standard for what a retail brand can achieve, placing customers at the center of everything we do to create products and experiences that bring them joy.

We believe everyone deserves a place where they truly belong. We celebrate individuality and know that your passion, experience, and unique perspective strengthen our team and business. Here, youll be empowered to perform, grow, and engage through unmatched opportunities to develop your skills, gain real-world experience, and learn from the best in the business.

Description

Your Role

Are you a search marketer looking for an opportunity to drive innovation and growth in media and advertising? Are you passionate about customer marketing and optimizing media touchpoints throughout the customer journey? Now is an exciting time to join Victorias Secret and the Media team as we grow and evolve our approach to paid media and advertising.

Your Impact

As a Paid Search Specialist, you will be responsible for hands-on management of paid search programs, campaigns, and day-to-day optimization. You will drive advancement in marketing capabilities, optimize customer engagement, and deliver effective results against key business objectives for Victorias Secret and PINK brands.

  • Plan, execute, and analyze paid search programs and campaigns including text ads and shopping

  • Create search marketing plans supporting brand and customer marketing strategies

  • Manage multi-million-dollar budget and relationships with agencies, vendors, and publishers

  • Develop insights and actions based on qualitative and quantitative analytics

  • Stay current on the latest digital and AI marketing trends, identify new and emerging search marketing opportunities, and influence innovation

Click here for benefit details related to this position.

Minimum Salary: $76,700.00

Maximum Salary: $101,955.00

VS&Co provides a range of compensation for this role as shown. Your actual salary will be determined by a number of factors, including: your specific skills and experience, geographic region, or other relevant factors.

Qualifications

Your Experience

  • Bachelors degree in Marketing or related field

  • 2-3 years of hands-on experience in paid search advertising in Google Ads and Microsoft Ads required

  • Experience with SA360 strongly preferred

  • Experience within an agency or retail organization strongly preferred

  • Outstanding analytical skills and strong experience in performance optimization

  • Mix of business, creative, and technical acumen

  • Flexible, curious, and critical thinker who can balance strategic thinking and tactical execution

  • Proactive self-starter who takes initiative to identify opportunities and drive work forward, often independently

  • Excellent communication skills (verbal and written and attention to detail

  • This role can be based in either our Reynoldsburg, OH (Columbus area or New York, NY offices

  • As a hybrid role, the person in this role will be expected to be in office two days, typically between Tuesday through Thursday

  • Occasional travel involved

We will consider for employment all qualified applicants, including those with arrest records, conviction records, or other criminal histories, in a manner consistent with the requirements of any applicable state and local laws. Please see links: California Fair Chance Act, Los Angeles Fair Chance Initiative for Hiring Ordinance, Philadelphia Fair Chance Law, San Francisco Fair Chance Ordinance, Los Angeles County Fair Chance Ordinance

An equal opportunity employer, we do not discriminate in hiring or terms and conditions of employment because of an individuals race, color, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, marital status or any other protected category recognized by state, federal or local laws. We only hire individuals authorized for employment in the United States.

About the Company

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Victoria's Secret & Co