Sr. Business Development Manager of Broker Service

Job Description

At NewLane Finance, we believe growth is earned through disciplined execution, relentless prospecting, and strategic partnerships. We are seeking a high-performing sales hunter who thrives on building new relationships, opening doors, and winning business that others can't.

The New Business Strategic Account Acquisition Manager is responsible for identifying, pursuing, and securing new vendor partnerships that generate significant equipment finance volume. This role is dedicated exclusively to new business development and is designed for individuals who are energized by prospecting, developing executive relationships, and closing strategic opportunities.

Success requires a disciplined sales process, exceptional communication skills, and the persistence to create opportunities where none currently exist. This is not an account management position-it is a strategic acquisition role focused on expanding NewLane's national vendor portfolio and accelerating long-term growth.

Key Responsibilities

• Develop and execute a disciplined new business acquisition strategy targeting manufacturers, distributors, dealers, and strategic equipment providers.
• Prospect daily through cold calling, email outreach, LinkedIn, networking, referrals, and industry events.
• Build relationships with executive decision-makers including owners, presidents, CFOs, CEOs, and sales leaders.
• Identify prospective vendor partners that align with NewLane's strategic growth initiatives.
• Lead the complete sales cycle from initial outreach through signed partnership and successful implementation.
• Deliver consultative presentations that demonstrate how NewLane's financing solutions help vendors increase sales, improve customer retention, and create competitive advantage.
• Partner with Credit, Operations, Legal, Marketing, and Executive Leadership to successfully launch new vendor programs.
• Maintain a robust pipeline of qualified opportunities with accurate forecasting and CRM discipline.
• Represent NewLane at trade shows, industry conferences, and customer events.
• Consistently achieve or exceed new vendor acquisition, pipeline, and new business volume objectives.

What Success Looks Like

Top performers consistently:

• Create new opportunities every week.
• Build relationships with executive decision-makers.
• Generate a healthy, self-sourced sales pipeline.
• Win strategic vendor partnerships.
• Deliver predictable new business volume.
• Execute with discipline, urgency, and accountability.

Qualifications

• 5+ years of successful business development or major account acquisition experience.
• Equipment finance, commercial finance, banking, capital equipment, or B2B channel sales experience preferred.
• Proven history of acquiring new business through self-generated prospecting.
• Demonstrated success selling to executive decision-makers.
• Strong negotiation, presentation, and relationship-building skills.
• Experience managing complex sales cycles with multiple stakeholders.
• High proficiency with CRM systems and pipeline management.
• Willingness to travel as needed.

Who Thrives at NewLane

Our best performers are:

• Relentless hunters who embrace prospecting.
• Competitive professionals who enjoy winning.
• Self-starters with high energy and resilience.
• Accountable individuals who own their results.
• Strategic thinkers who can create long-term partnerships.
• Team players who value collaboration and continuous improvement.

If you're driven by building relationships, creating opportunities from the ground up, and helping businesses grow through innovative equipment finance solutions, we invite you to join NewLane Finance and help shape our next phase of growth.

The successful candidate will receive competitive compensation, excellent benefits including Health, Dental, Vision, 401k) with match, flexible spending, Life Insurance, Short Term and Long-Term Disability Insurance, generous PTO, and much more…

NewLane Finance is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, protected veteran or disabled status, or genetic information.

NewLane Finance will not be able to provide Relocation or Sponsorship

Salary Range:

$92,869.00 - $152,569.00

Individual base pay may vary on additional factors such as the candidate's experience, job-related skills, relevant education, geographic location, and other specific business and organizational needs.

In addition to base salary, WSFS Financial Corporation (WSFS) and its subsidiaries may offer eligible Associates discretionary and formula-based incentive and retention awards. WSFS provides a competitive benefits package, which includes medical, dental, and vision coverage; a 401(k) plan; life, accident, and disability insurance; flexible spending accounts (FSAs) and health savings accounts (HSAs); and wellness programs. Additional benefits may include paid parental leave, military leave, vacation and other paid time off, sick leave in accordance with applicable state laws, and paid holidays. Benefit offerings are subject to eligibility requirements, legal limitations, and may vary based on an Associate's location and employment status. For more information about Associate benefits, please visit https://www.wsfsbank.com/about/careers/

WSFS Bank is inclusive and supportive of individual needs. If you have a physical or other impairment that might require an accommodation, including technical assistance with the WSFS Bank Careers website or submission process, please contact us via email at careers@wsfsbank.com.

WSFS is an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.