Sr. Director, Brand Strategy, Menu and Planning

Pizza Hut Inc

Plano, TX

JOB DETAILS
SKILLS
Analysis Skills, Brand Marketing (Branding), Brand Strategy, Business Skills, Calendar Management, Campaigns, Consumer Branding, Cross-Functional, Customer/Client Research, Economics, Fast Food, Finance, Financial Analysis, Financial Operations, Leadership, Marketing, Marketing Plan, Marketing Strategy, Menu Management, Operational Strategy, Pricing, Problem Solving Skills, Product Development, Product Planning, Product Pricing, Profit & Loss, Quality System Requirements (QSR), Restaurant, Retail, Revenue Growth, Sales, Sales Strategy, Service Delivery, Storytelling, Trend Analysis
LOCATION
Plano, TX
POSTED
30+ days ago

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Sr. Director, Brand Strategy, Menu and Planning

7100 Corporate Drive , Plano , TX ID#4979

Workplace Type: Hybrid Job DescriptionThe Sr. Director, Brand Strategy, Menu & Planning is a critical leader within Pizza Hut U.S., responsible for shaping the brand strategy, owning the U.S. marketing calendar, and driving the end-to-end menu and innovation pipeline to deliver against business goals.This role sits at the center of the business-connecting consumer insights, brand strategy, menu innovation, and integrated planning to drive sales, profitability, and brand relevance. As a key partner to the CMO and cross-functional leadership, this leader ensures strategies are not only compelling, but executable across the system and impactful for both company and franchise restaurants.ResponsibilitiesKey Responsibilities:Brand Strategy & Business OwnershipDefine and evolve Pizza Hut U.S. brand and customer strategy, ensuring alignment with growth, traffic, and profitability goalsOperate with a General Manager mindset, balancing brand ambition with financial and operational realitiesTranslate strategy into clear priorities and actionable plans across the organizationMarketing Calendar & Commercial PerformanceOwn and lead the U.S. marketing calendar, including promotions, LTOs, pricing strategies, and key campaign windowsEnsure calendar strategies deliver against sales, traffic, and profit targets for both company and franchise systemLead cross-functional teams to execute high-impact marketing windows with operational excellenceMenu Strategy & InnovationOwn the end-to-end menu strategy and innovation pipeline, including new product development, line extensions, and portfolio optimizationPartner closely with Operations and Finance to ensure feasibility, scalability, and financial impact of innovationDrive a disciplined approach to testing, learning, and scaling successful initiativesConsumer Insights & Data-Driven Decision MakingLead Consumer Insights to translate data, research, and trends into actionable strategiesLeverage analytics to inform product, pricing, and marketing decisionsChampion a data-driven culture across Marketing and cross-functional teamsFinancial & Franchisee AlignmentPartner with Finance to evaluate initiatives through sales impact, margin, and ROIIncorporate Franchisee P&L and system economics into all major decisionsBuild strong relationships with Franchise partners to ensure alignment, adoption, and successful executionIntegrated Planning & Cross-Functional LeadershipDrive alignment across Marketing, Operations, Finance, and Development to ensure seamless executionServe as a key connector between CORE and the field, ensuring strategies are grounded in restaurant realitiesInfluence senior leadership through clear storytelling, insights, and recommendationsTeam Leadership & DevelopmentLead and develop a high-performing team across Insights, Planning, and Innovation (~10-12 team members; 3-4 direct reports)Build organizational capability and bench strengthFoster a culture aligned to Pizza Huts Smart, Heart, and Courage valuesQualificationsKey Qualifications:You will be required to attend the Plano, TX office 3 days a week on Tuesday, Wednesday and Thursday.10-12+ years of experience in Marketing, Strategy, or related field (QSR, retail, or consumer brands preferred)Proven experience leading brand strategy, marketing calendar planning, and product innovationStrong financial and commercial acumen; ability to connect strategy to business outcomesExperience working in a franchise or multi-unit environment strongly preferredExceptional communication and influencing skills across senior stakeholdersHighly analytical with strong problem-solving capabilitiesAbility to lead through ambiguity and drive clarity in a fast-paced, matrixed environmentKey Leadership Traits:Strategic thinker with strong execution disciplineOperates with a bias for action and ownership mindsetInfluences and aligns cross-functional stakeholders effectivelyBalances creativity with commercial rigorResilient, adaptable, and thrives in dynamic environmentsSalary Range: $232,000 - $259,445 annually + bonus eligibility and stock-based compensation. This is the expected salary range for this position. Ultimately, in determining pay, well consider the successful candidates location, experience, and other job-related factors. About UsWho We AreFounded in 1958, Pizza Hut - a subsidiary of Yum! Brands, Inc. - now operates more than 18,000 restaurants in more than 100 countries. Pizza Hut is leading the way in providing customers with great experiences, innovating with technology and new products, as well as delivering exceptional service.Our People & CultureWere looking for people who LOVE pizza and thrive in a fun, past paced, and customer-centric environment. At our corporate campuses, Pizza Hut has created the perfect place for you to grow your career. Every day, youll work to support our franchisees and teams across the U.S., continuously challenging yourself to feed more possibilities. In return, well provide professional development and career growth opportunities so that you can become your best and achieve your goals. And well sweeten the deal by immersing you in our world-class recognition culture and providing a robust array of benefits, some highlights include: Hybrid work schedule and year-round half day Fridays Onsite childcare through Bright Horizons Onsite dining center Onsite gym with fitness classes and personal trainer sessions 4 weeks of vacation per year plus holidays and time off for volunteering Tuition reimbursement and education benefits Generous parental leave for all new parents and adoption assistance program 401(k) with a 6% matching contribution from Yum! Comprehensive medical & dental including prescription drug benefits and 100% preventive careGiving BackAs a global company, Pizza Hut aims to make the world better by acting responsibly with respect to food, planet and people. Whether its donating food through the Harvest Program or supporting literacy with the Pizza Hut BOOK IT! Program - the company, our franchisees and our team members are committed to improving the communities we serve.Pizza Hut is an equal opportunity workplace and committed to fostering an inclusive, diverse culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability and genetic information (including family medical history).

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Pizza Hut Inc