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Sr. Manager, Digital Marketing

Thermo Fisher Scientific

Pittsburgh, Pennsylvania

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JOB DETAILS
SKILLS
Acquisitions Management, Analysis Skills, Artificial Intelligence (AI), Best Practices, Biology, Budget Management, Business Growth, Business-to-Business (B2B) Marketing, Campaigns, Cancer, Channel Marketing, Communication Skills, Customer Relationship Management (CRM) Systems, Data Analysis, Detail Oriented, Employee Retention, Food Safety, Healthcare, Industry/Trade Analysis, International Marketing, Lead Management, Leadership, Maintain Compliance, Marketing, Marketing Automation Software, Marketing Campaign, Marketing Objectives, Marketing Strategy, Matrix Management, Online Marketing, Organizational Skills, Presentation/Verbal Skills, Privacy Regulations, Project/Program Management, Regulatory Compliance, Search Engine Optimization (SEO), Social Media, Systems Analysis, Team Player, Web Programming, Writing Skills
LOCATION
Pittsburgh, Pennsylvania
POSTED
2 days ago

Work Schedule

Standard (Mon-Fri)

Environmental Conditions

Office

Job Description

As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world’s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.

DESCRIPTION:

As a Senior Manager, Digital Marketing at Thermo Fisher Scientific, you will contribute significantly to growth and innovation for the global leader in serving science. You'll be responsible for the strategy, execution and outcomes of best-in-class and integrated digital marketing that drive awareness and pipeline growth across our business units.

You will lead a dedicated global digital marketing team that includes web, marketing automation, paid and organic digital channels, search engine optimization (SEO), AI visibility and Answer Engine Optimization (AEO), lead management and contact acquisition and enrichment. You will be responsible for driving our global digital presence, implementing new digital trends and capabilities and partnering with our businesses to ensure our digital marketing supports campaign objectives.

What you will do:

  • Lead 15+ global digital marketing team that builds and drives global digital marketing strategy, tactical execution and technology enablement to meet business objectives
  • Establish and maintain scalable processes to provide best practices in digital program development (web, marketing automation, paid and organic digital channels, SEO/AEO/GEO)
  • Drive holistic digital marketing data analysis and provide key recommendations to support optimization efforts
  • Manage digital marketing budget
  • Attract, grow and retain team talent and ensure team is evolving based on industry trends
  • Ensure compliance with regulatory and privacy policies

REQUIREMENTS:

  • Bachelor's degree in marketing or related field
  • 8 years' proven digital marketing experience in B2B with at least 3 years’ global digital marketing leadership experience
  • Experience working with multinational teams within a matrix organization
  • Strong digital marketing expertise across channels including web, social media, email, and search
  • Advanced analytical capabilities to measure campaign effectiveness and derive actionable insights
  • Excellent project management skills with ability to manage multiple initiatives simultaneously
  • Strong written and verbal communication skills with ability to work effectively at all levels
  • Demonstrated success in collaboration across functions and regions
  • Strong budget management and financial acumen
  • Proficiency with marketing automation platforms, CRM systems, and analytics tools
  • Ability to succeed in a dynamic environment while maintaining attention to detail
  • Healthcare/life sciences industry experience preferred
  • Highly organized with ability to accomplish individual and team goals through effective project management skills and data-driven decisions

About the Company

T

Thermo Fisher Scientific

Thermo Fisher Scientific Inc. (NYSE: TMO) is the world leader in serving science. Our mission is to enable our customers to make the world healthier, cleaner and safer. With revenues of nearly $11 billion, we have approximately 37,000 employees and serve customers within pharmaceutical and biotech companies, hospitals and clinical diagnostic labs, universities, research institutions and government agencies, as well as in environmental and process control industries. We create value for our key stakeholders through two premier brands, Thermo Scientific and Fisher Scientific, which offer a unique combination of continuous technology development and the most convenient purchasing options. Our products and services help accelerate the pace of scientific discovery, and solve analytical challenges ranging from complex research to routine testing to field applications.

All of our employees share a common set of values - Integrity, Intensity, Innovation and Involvement. Our ability to grow year after year is driven by our ability to attract, develop and retain world-class people who will thrive in our environment and share in our desire to improve mankind by enabling our customers to make the world healthier, cleaner and safer.

If you share in our values and if you're looking for an employer who is strongly committed to developing talent and rewarding achievement, come grow with us at Thermo Fisher Scientific.

Thermo Fisher Scientific is an Equal Employment Opportunity and Affirmative Action employer.

COMPANY SIZE
10,000 employees or more
INDUSTRY
All
WEBSITE
https://corporate.thermofisher.com/en/home.html

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