Sr. Manager, Guest Lifecycle Capabilities & Market Acceleration

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Sr. Manager, Guest Lifecycle Capabilities & Market Acceleration

7100 Corporate Drive , Plano , Texas ID#12406

Wage: 142500.00 To 167500.00 (USD) Annually JOB DESCRIPTION SUMMARY:The Sr. Manager, Global Guest Lifecycle Growth will help shape how Pizza Hut builds deeper, more valuable guest relationships across its global system.This leader will sit at the intersection of guest strategy, CRM, loyalty, data, technology, and market execution. They will identify the most important lifecycle growth opportunities across markets, build capabilities that can scale, and work directly with regional, operating-market, and franchisee teams to move from ambition to activation.This is not a role focused solely on producing global frameworks. It is an opportunity to solve bold, practical growth challenges:How do we create meaningful guest relationships across markets with vastly different levels of data and digital maturity?Which lifecycle capabilities should be shared globally, and which must remain locally designed?How can Pizza Hut use CRM, loyalty, personalization, and audience intelligence to increase frequency and customer value?How do we turn learning from the U.S. and other leading markets into adaptable solutions-not copy-and-paste playbooks?How do we demonstrate near-term commercial impact while strengthening long-term capabilities?The person in this role will help answer those questions at the scale of an iconic global brand.RESPONSIBILITIES:Accelerate sustainable guest growth across Pizza Hut's global system by building scalable lifecycle capabilities, connecting learning across markets, and helping priority markets improve acquisition, engagement, retention, frequency, and guest value.What You'll LeadShape the guest lifecycle agendaIdentify the most important opportunities and capability gaps across GFM and operating marketsTranslate enterprise omnichannel priorities into a focused lifecycle roadmapPrioritize the shared capabilities, standards, and investments with the greatest potential valueBuild capabilities markets can useDevelop practical frameworks, tools, playbooks, and measurement approachesEstablish common principles while accounting for differences in data, technology, market maturity, and operating modelConnect lifecycle capabilities across the end-to-end guest journeyAccelerate priority marketsPartner with regional, operating-market, and franchisee teams to diagnose opportunities and build actionable roadmapsProvide hands-on support to move high-value initiatives from ambition to activationSurface barriers requiring enterprise data, technology, commercial, or leadership interventionConnect and scale learningIdentify leading practices across the U.S., GFM, and IOM marketsDetermine what can scale, what must be adapted, and what should remain localBuild stronger connections among lifecycle practitioners and reduce duplicated effort across marketsInfluence data, technology, and measurementPartner with D&T, analytics, product, and market teams to define guest-growth requirementsHelp prioritize investments based on potential guest and business valueEstablish clear measures of adoption, activation, and commercial impactWhat Success Looks LikePriority markets activate high-value lifecycle initiatives fasterShared capabilities are adopted and adapted across multiple marketsMarkets improve guest engagement, retention, frequency, and valueProven practices and learning move more quickly across the systemLifecycle investments are grounded in measurable guest and business outcomesMarket teams view the global function as a source of practical expertise and accelerationREQUIRED QUALIFICATIONS:You will be required to attend the Plano, TX office 3 days a week on Tuesday, Wednesday and Thursday.12 years of experience in CRM, loyalty, lifecycle marketing, personalization, customer strategy, or related guest-growth disciplinesBachelors degree in Marketing, Business, Analytics, Economics, Communications, Information Systems, or a related field.A record of translating strategy into activation and measurable commercial outcomesStrong understanding of customer data, segmentation, martech, experimentation, measurement, and loyalty economicsExperience working across complex, matrixed, international, regional, or franchise-led organizationsThe ability to build solutions that are ambitious enough to create change and practical enough for markets to implementStrong commercial judgment and the ability to connect guest outcomes with transactions, profitability, and customer valueExceptional influence, facilitation, and relationship-building skillsCuriosity, adaptability, and comfort moving between enterprise strategy and hands-on market problem-solvingSalary Range: $142,500 to $167,500 annually + bonus eligibility. This is the expected salary range for this position. Ultimately, in determining pay, well consider the successful candidate's location, experience, and other job-related factors.