Digi International Inc logo

Sr Marketing Campaign and Content Specialist

Digi International Inc
  • Sandy, UT
  • $74,000–$116,500 Per Year
2 days ago

Job Description

Opengear keeps networks running smoothly with our Network Resilience Platform. Leveraging our Smart Out of Band solution and automation capabilities, users gain unparalleled presence and proximity to devices. By providing an independent management plane, the Network Resilience Platform ensures secure remote access, enabling connectivity from anywhere. This allows for the effortless deployment, management, and remediation of networks-on the First Day, Worst Day, and Every Day. Its why over 75% of Fortune 500 companies trust us for their networks, whether on- or off-premises or in the cloud. Opengear is a global company with offices in Brisbane, Australia and Sandy, Utah.

Position

This is an individual contributor role responsible for Opengear's day-to-day content and social media program - blog, whitepapers, email, video, and social content, plus supporting sales enablement assets. The Content Marketing Manager generates and prioritizes content ideas, manages the process of getting that content created, and owns the content and social calendar independently, working closely with stakeholders and subject matter experts across the business to source and develop content.

This position will be located in Sandy, UT (hybrid)

What We Offer

This is an exciting opportunity for a seasoned Content Marketing Manager to shape how Opengear shows up in the world, from the stories we tell to the conversations we spark online. Own the full content lifecycle, share stories that resonate with IT and network engineering audiences, and see your work reach customers across every channel. Join us and help tell Opengear's story.

What You Will Do

Content Strategy & Ideation

  • Develop ideas for the types of content Opengear should create to support brand awareness, thought leadership, and demand generation goals.
  • Build and maintain an editorial and social calendar spanning blog, email, web, video, and social content.
  • Identify content gaps and opportunities based on performance data, sales feedback, and market and competitor trends.
  • Align content plans with product launches, campaigns, and broader marketing priorities.

Content Development & Execution

  • Write, edit, and produce high-quality content across formats, including blog posts, articles, website copy, email campaigns, whitepapers, and sales collateral.
  • Manage the end-to-end production process for content requiring outside support by briefing and coordinating designers, videographers, and freelance contributors.
  • Interview subject matter experts to translate technical concepts into clear, engaging content.
  • Ensure all content is consistent with Opengear's brand voice, style, and messaging pillars.

Social Media Management

  • Own Opengear's social media presence end-to-end: content calendar, scheduling, publishing, and community engagement.
  • Develop platform-specific content, organic and paid where relevant, that reflects brand voice and supports campaign and product priorities.
  • Monitor social performance and trends; adjust strategy based on engagement data.
  • Repurpose long-form content into social-ready assets to maximize reach.

Performance & Optimization

  • Track and report on content and social performance (traffic, engagement, conversions) using analytics tools.
  • Use performance data to refine content topics, formats, and distribution channels.
  • Run periodic content audits to identify opportunities to refresh or repurpose high-value assets.

Cross-Functional Collaboration

  • Work with stakeholders and subject matter experts across Product Marketing, Sales, and other teams to identify content needs and ensure content supports go-to-market priorities.
  • Support partner-facing content requests as needed, coordinating with relevant stakeholders to ensure accuracy and relevance.
  • Collaborate with design and creative resources to produce polished visual and multimedia assets.

Who You Are and What You Bring

  • 5-7 years of experience in content marketing, copywriting, or a related field, with a demonstrated content development background.
  • Strong writing and editing skills, with the ability to translate technical or complex topics into clear, engaging content.
  • Experience managing an editorial or social content calendar.
  • Experience managing social media accounts for a brand, including content planning and performance tracking.
  • Strong project management skills; comfortable managing designers, videographers, and outside contributors.
  • Excellent organizational skills and the ability to manage multiple content workstreams simultaneously.

Desired But Not Required

  • Experience with Canva and/or Adobe Creative Suite (InDesign, Illustrator, Photoshop).
  • Experience in B2B technology or network infrastructure marketing.
  • Familiarity with marketing automation and analytics tools (e.g., Pardot, GA4).
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field (or equivalent experience).
  • Please note that we are unable to provide visa sponsorship for this position. This includes, but is not limited to, work visas, employment-based visas, or residency sponsorship. Candidates must have valid work authorization in the United States at the time of application. Visa applications of any kind will not be considered.

Digi International offers a distinctive Total Rewards package including a short-term incentive program, new hire stock award, paid parental leave, open (uncapped) PTO, and hybrid work environment in addition to our competitive medical, health & wellbeing and compensation offerings.

The anticipated base pay range for this position is $74,000 - $116,500. Pay ranges are determined by role, job level and primary job location. The range displayed reflects the reasonable range we anticipate paying for this position and reflects the cost of labor within several U.S. geographic markets. The specific salary offered within the range will depend on various factors including, but not limited to the candidate's relevant and prior experience, education, skills, and primary work location. It is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each position. Pay ranges are typically reviewed and updated annually.

At Digi, we embrace diversity and inclusion among our teammates. It is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. We are committed to providing an environment of respect where equal employment opportunities are available to all applicants and teammates

Numbers & Facts

LocationSandy, UT
IndustryComputer Hardware
Salary$74,000–$116,500 Per Year
Company Size500 to 999 employees
Year Founded1985
Websitehttps://www.digi.com/

About Company

Digi International is your M2M Expert, combining products and services as end-to-end solutions to drive business efficiencies. Digi provides the industry’s broadest range of wireless products, a cloud computing platform tailored for devices, and development services to help customers get to market fast with wireless devices and applications. Our entire solution set is tailored to allow any device to communicate with any application, anywhere in the world. The company is headquartered out of Minneapolis, USA. Digi has been recognized as one of America's 100 Fastest Growing Small Public Companies by Fortune Small Business in 2009.

Skills

  • Adobe Creative Suiteunmatched
  • Adobe Illustratorunmatched
  • Adobe InDesignunmatched
  • Adobe Photoshopunmatched
  • Automationunmatched
  • Blogunmatched
  • Brand Marketing (Branding)unmatched
  • Business-to-Business (B2B)unmatched
  • Campaignsunmatched
  • Cloud Computingunmatched
  • Consumer Brandingunmatched
  • Content Developmentunmatched
  • Content Managementunmatched
  • Copy Writingunmatched
  • Cross-Functionalunmatched
  • Custom Mediaunmatched
  • Customer/Client Researchunmatched
  • Demand Generationunmatched
  • Distribution Channelunmatched
  • Editingunmatched
  • Editorialsunmatched
  • Email Campaignunmatched
  • Employee Retentionunmatched
  • Equal Employment Opportunity (EEO)unmatched
  • Establish Prioritiesunmatched
  • Fortune 500 Customersunmatched
  • Information Technology & Information Systemsunmatched
  • Internet Videounmatched
  • Interviewing Skillsunmatched
  • Journalismunmatched
  • Market Trend Analysisunmatched
  • Marketingunmatched
  • Marketing Automation Softwareunmatched
  • Marketing Campaignunmatched
  • Marketing Communicationsunmatched
  • Marketing/Sales Collateralunmatched
  • Multimediaunmatched
  • Needs Assessmentunmatched
  • Network Administration/Managementunmatched
  • Network Architecture/Engineeringunmatched
  • Organizational Skillsunmatched
  • Performance Analysisunmatched
  • Performance Tuning/Optimizationunmatched
  • Presentation/Verbal Skillsunmatched
  • Process Managementunmatched
  • Product Marketingunmatched
  • Product Supportunmatched
  • Product/Service Launchunmatched
  • Project/Program Managementunmatched
  • Remote Accessunmatched
  • Salesunmatched
  • Sales Supportunmatched
  • Social Mediaunmatched
  • Thought Leadershipunmatched
  • Website Conversionunmatched
  • White Papersunmatched
  • Writing Skillsunmatched

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