Senior Mission-Critical Market Analyst
ProLift Rigging is seeking a strategic and analytical leader to drive market intelligence and expansion efforts across mission-critical industries. This role is responsible for identifying and prioritizing high-value markets, mapping complex supplychains, and developing actionable go-to-market strategies that position the company to win. The individual will partner closely with executive leadership to evaluate opportunities, define entry points, and deliver clear, data-driven recommendations on where and how to invest. Success in this role requires a strong blend of market insight, strategic thinking, and execution focus, along with the ability to translate complex data into practical business decisions.
Responsibilities:
Market Identification & Prioritization
- Evaluate markets based on demand, complexity, competition, and fit.
- Build scoring models for market attractiveness and ROI.
Mission-Critical Flow Mapping
- Map full supply chain from manufacturer to site.
- Identify mission-critical components and value capture points.
- Define entry points for services.
Account & Stakeholder Mapping
- Identify owners, OEMs, GCs, EPCs.
- Map decision-makers and buying behaviors.
- Build target account lists.
Go-To-Market Strategy Development
- Define entry strategies and pricing approaches.
- Build actionable plans for execution.
- Answer how we win in each market.
Executive Advisory
- Partner with senior leadership team to recommend priority markets.
- Deliver clear go/no-go decision metrics.
Data & Intelligence Buildout
- Aggregate market data and trends.
- Build predictive market identification capability.
ProLift Rigging Offers:
- Competitive salary
- Bonus program that pays for performance
- 401(k)
- Medical, Dental, and Vision coverage
- Vacation and Holiday Pay
- Disability Insurance
- Life Insurance
- Other additional personal and professional benefits are available.
Required Qualifications
- 7–12+ years in strategy, market intelligence, or corporate development.
- Background in industrial, energy, infrastructure, or supply chain industries.
- Proven experience evaluating new markets, industries, or geographies and translating insights into business decisions.
- Experience building or leveraging market intelligence systems, dashboards, or predictive models.
- Proficiency in tools such as Excel, Power BI, Snowflake, or similar data aggregation/visualization platforms.
- Proven ability to communicate complex analysis into clear, executive-level recommendations.
- Experience presenting go/no-go decisions, strategic roadmaps, and market entry plans to senior leadership.
- Ability to operate in ambiguity and build structured approaches from the ground up.
Education: Bachelor's degree in related field
EOE/AA Minority/Female/Disability/Veteran