Sr Product Marketing Manager, B2C, Amazon Leo

Amazon

Bellevue, WA

JOB DETAILS
SKILLS
Business-to-Consumer (B2C) Marketing, Communication Skills, Consumer Goods and Services, Consumer Software, Cross-Functional, Customer Relations, Customer/Client Research, Develop and Maintain Customers, Functional Programming Languages, Government, Hospital, Improvement Metrics, Leadership, Market Segmentation, Marketing, Marketing Campaign, Marketing Strategy, Marketing/Promotional Messaging, Outbound Marketing, Pivot Chart, Pivot Tables, Process Improvement, Product Development, Product Marketing, Product Positioning, Product Programs, Product/Service Launch, Regulations, Storytelling, Tableau, United States Citizen, Writing Skills, eCommerce
LOCATION
Bellevue, WA
POSTED
26 days ago
Description Amazon Leo is Amazon's low Earth orbit satellite network. Our mission is to deliver fast, reliable internet connectivity to customers beyond the reach of existing networks. From individual households to schools, hospitals, businesses, and government agencies, Amazon Leo will serve people and organizations operating in locations without reliable connectivity. We are seeking a Senior B2C Product Marketing Manager with strong creative and storytelling skills and a track record of leading successful product marketing programs (including ownership of messaging, positioning, product launch and GTM strategy) for a large consumer business. The right candidate will demonstrate strengths in working collaboratively across multiple organizations, managing multiple milestones and shifting requirements in an ambiguous, fast-moving environment-while keeping senior stakeholders updated on progress. This role requires a blend of strategic thinking, creative prowess, and technical understanding to effectively communicate tangible business benefits that resonate with residential internet customers. You'll be responsible for developing crisp, highly differentiated, and compelling positioning and messaging, gathering customer and marketplace insights to inform product improvements, developing customer-facing content, and helping shape broader marketing strategies. Success in this role will require a relentless focus on the customer, excellent writing and communication skills, confidence presenting to senior leadership, and an ability to continuously execute with high standards. Existing understanding of telecom or satellite internet categories is a plus. Key job responsibilities * Develop product positioning, messaging, and competitive differentiation * Partner closely with product and marketing teams to deliver effective and consistent customer-facing communications * Drive customer and marketplace insights through primary and secondary research * Create high-impact marketing content for various customer segments * Orchestrate product launch marketing campaigns Export Control Requirement: Due to applicable export control laws and regulations, candidates must be a U.S. citizen or national, U.S. permanent resident (i.e., current Green Card holder), or lawfully admitted into the U.S. as a refugee or granted asylum. Basic Qualifications - 6+ years of professional non-internship marketing experience - Experience using data and metrics to drive improvements - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience building, executing and scaling cross-functional marketing programs - Experience leading go-to-market for consumer software or hardware product launches Preferred Qualifications - Experience with customer segmentation, profiling, and targeting Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you're applying in isn't listed, please contact your Recruiting Partner. The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits . USA, WA, BELLEVUE - 142,800.00 - 193,200.00 USD annually

About the Company

A

Amazon

At Amazon, we don’t wait for the next big idea to present itself. We envision the shape of impossible things and then we boldly make them reality. So far, this mindset has helped us achieve some incredible things. Let’s build new systems, challenge the status quo, and design the world we want to live in. We believe the work you do here will be the best work of your life.

Wherever you are in your career exploration, Amazon likely has an opportunity for you. Our research scientists and engineers shape the future of natural language understanding with Alexa. Fulfillment center associates around the globe send customer orders from our warehouses to doorsteps. Product managers set feature requirements, strategy, and marketing messages for brand new customer experiences. And as we grow, we’ll add jobs that haven’t been invented yet.

It’s Always Day 1
At Amazon, it’s always “Day 1.” Now, what does this mean and why does it matter? It means that our approach remains the same as it was on Amazon’s very first day – to make smart, fast decisions, stay nimble, invent, and stay focused on delighting our customers. In our 2016 shareholder letter, Amazon CEO Jeff Bezos shared his thoughts on how to keep up a Day 1 company mindset. “Staying in Day 1 requires you to experiment patiently, accept failures, plant seeds, protect saplings, and double down when you see customer delight,” he wrote. “A customer-obsessed culture best creates the conditions where all of that can happen.” You can read the full letter here

Our Leadership Principles
Our Leadership Principles help us keep a Day 1 mentality. They aren’t just a pretty inspirational wall hanging. Amazonians use them, every day, whether they’re discussing ideas for new projects, deciding on the best solution for a customer’s problem, or interviewing candidates. To read through our Leadership Principles from Customer Obsession to Bias for Action, visit https://www.amazon.jobs/principles
COMPANY SIZE
10,000 employees or more
INDUSTRY
Other/Not Classified
FOUNDED
1994
WEBSITE
http://Amazon.com/militaryroles