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Sr. Technical Program Manager - Platform Modernization & Growth - Amazon Ads

Amazon.com Inc
  • Seattle, WA
    4 days ago

    Job Description

    Own the technical delivery and platform strategy for Amazon Ads" global advertiser education platform - driving it from maintenance mode into its next phase of growth. You"ll be the single-threaded leader responsible for platform modernization, scaled personalization across 20+ languages, and cross-functional delivery across engineering, product, marketing, and content operations. This is a 50/50 split of strategic program management and technical leadership - you"ll set direction with non-technical stakeholders and drive execution with SDMs, PMs, and engineers. The role requires someone who can operate autonomously, facilitate decisions across diverse teams, and translate ambiguous business needs into clear technical roadmaps.

    Key job responsibilities

    Platform Modernization & Delivery

    • Define and drive a multi-quarter platform modernization roadmap - establishing the unified content operations and delivery framework (content APIs, recommendation engine, cross-channel delivery systems) that moves the platform from "keep the lights on" into active growth
    • Own end-to-end delivery of complex, multi-phase technical programs spanning engineering, product, marketing, content ops, analytics, and localization across 20+ languages
    • Coordinate platform launches, feature releases, and technical implementations supporting educational content across multiple channels

    Technical & Cross-Functional Leadership

    • Partner with architects on platform architecture decisions, integrations, and system design - translating business requirements into technical plans with clear milestones and risk mitigation
    • Manage platform roadmap including frontend experiences, middle layer data abstraction, content APIs, and cross-channel delivery
    • Drive autonomous decision-making across technical and non-technical stakeholders, operating as the central point of coordination between marketing leadership and engineering teams

    Delivery Mechanisms & Operational Excellence

    • Establish delivery mechanisms from scratch - standardize sprint planning, release coordination, design reviews, cross-team dependency management, and KPI tracking for sustained scale
    • Track KPIs such as learner engagement, course completion rates, certification attainment, platform stability, and user satisfaction
    • Drive continuous improvement in platform delivery processes and technical operations

    About the team

    The Website Experiences team sits within Amazon Ads Marketing and owns three high-impact channels - the Amazon Ads website, Amazon Ads Academy, and SEO - serving as the digital front door for Amazon Ads. Academy drives advertiser education and enablement at scale: when advertisers learn to use our products effectively, they achieve better outcomes, which directly drives advertising revenue growth. We"re at an inflection point - moving from maintenance into active platform growth - and this role will own that transformation.

    Numbers & Facts

    LocationSeattle, WA
    IndustryRetail
    Company Size10,000 employees or more
    Year Founded1994
    Websitehttp://Amazon.com/militaryroles

    About Company

    At Amazon, we don’t wait for the next big idea to present itself. We envision the shape of impossible things and then we boldly make them reality. So far, this mindset has helped us achieve some incredible things. Let’s build new systems, challenge the status quo, and design the world we want to live in. We believe the work you do here will be the best work of your life.

    Wherever you are in your career exploration, Amazon likely has an opportunity for you. Our research scientists and engineers shape the future of natural language understanding with Alexa. Fulfillment center associates around the globe send customer orders from our warehouses to doorsteps. Product managers set feature requirements, strategy, and marketing messages for brand new customer experiences. And as we grow, we’ll add jobs that haven’t been invented yet.

    It’s Always Day 1
    At Amazon, it’s always “Day 1.” Now, what does this mean and why does it matter? It means that our approach remains the same as it was on Amazon’s very first day – to make smart, fast decisions, stay nimble, invent, and stay focused on delighting our customers. In our 2016 shareholder letter, Amazon CEO Jeff Bezos shared his thoughts on how to keep up a Day 1 company mindset. “Staying in Day 1 requires you to experiment patiently, accept failures, plant seeds, protect saplings, and double down when you see customer delight,” he wrote. “A customer-obsessed culture best creates the conditions where all of that can happen.” You can read the full letter here

    Our Leadership Principles
    Our Leadership Principles help us keep a Day 1 mentality. They aren’t just a pretty inspirational wall hanging. Amazonians use them, every day, whether they’re discussing ideas for new projects, deciding on the best solution for a customer’s problem, or interviewing candidates. To read through our Leadership Principles from Customer Obsession to Bias for Action, visit https://www.amazon.jobs/principles

    Skills

    • Advertisingunmatched
    • Application Programming Interface (API)unmatched
    • Content Delivery/Distributionunmatched
    • Continuous Improvementunmatched
    • Cross-Functionalunmatched
    • Customer Satisfactionunmatched
    • Educational Technologyunmatched
    • Leadershipunmatched
    • Localizationunmatched
    • Marketingunmatched
    • Online Advertisingunmatched
    • Operational Auditunmatched
    • Performance Metricsunmatched
    • Process Improvementunmatched
    • Product Marketingunmatched
    • Project/Program Managementunmatched
    • Requirements Managementunmatched
    • Revenue Growthunmatched
    • Risk Managementunmatched
    • Scientific Data Management System (SDMS)unmatched
    • Search Engine Optimization (SEO)unmatched
    • Sprint Planningunmatched
    • Technical Deliveryunmatched
    • Technical Leadershipunmatched
    • Technical Operationsunmatched
    • Technical Supportunmatched
    • User Interface Designunmatched
    • User Interface/Experience (UI/UX)unmatched

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