Strategic Marketing Manager

Ketjen

  • Houston, Texas
  • 30+ days ago
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    Skills

    • Brand Managementunmatched
    • Brand Marketing (Branding)unmatched
    • Business Caseunmatched
    • Business Skillsunmatched
    • Category Developmentunmatched
    • Category Managementunmatched
    • Chemical Engineeringunmatched
    • Chemistryunmatched
    • Competitive Analysis/Strategyunmatched
    • Conferencesunmatched
    • Cost Modelingunmatched
    • Customer/Client Researchunmatched
    • Customer/Consumer Behaviorunmatched
    • Database Administrationunmatched
    • Digital Mediaunmatched
    • Economic Analysisunmatched
    • FCC (Federal Communications Commission)unmatched
    • Federal Laws and Regulationsunmatched
    • Futuresunmatched
    • Interpersonal Skillsunmatched
    • Literacyunmatched
    • Manufacturingunmatched
    • Market Trend Analysisunmatched
    • Marketingunmatched
    • Marketing Strategyunmatched
    • Media Placementunmatched
    • Monitor Regulationsunmatched
    • Petrochemicalsunmatched
    • Product Developmentunmatched
    • Product Lifecycleunmatched
    • Product Managementunmatched
    • Product Marketingunmatched
    • Product Positioningunmatched
    • Product Pricingunmatched
    • Product Strategyunmatched
    • Product/Service Launchunmatched
    • Profit & Lossunmatched
    • Research & Development (R&D)unmatched
    • SAPunmatched
    • Salesunmatched
    • State Laws and Regulationsunmatched
    • Strategic Planningunmatched

    Description

    Are you ready to move your career forward and help shape our company’s and customers’ futures?

    If you aspire to challenge yourself, work with the best in the industry and join a successful team where you can make a meaningful contribution, then we invite you to join us at Ketjen Corporation, a provider of advanced catalyst solutions to leading producers in the petrochemical, refining, and specialty chemicals industries. Together, we can create a legacy marked by innovation, excitement, and energy.

    Knowledge and experience

    • University degree in Chemical Engineering, or equivalent through work experience
    • Minimum 5 years Product line Management and Marketing experience
    • Technical or scientific literacy and innovation management experience
    • Business acumen – Understand the impact of decision on business impact
    • Customer and market insights around the FCC business
    • Brand management and product positioning management
    • Solid background in SAP, cost models and economic evaluation
    • Outstanding communications and interpersonal skills
    • Ability to work independently, goal orientated

    Key Focus/Responsibilities

    • Market and Customer Insight

    Deep, decision‑ready understanding of markets, customers, and demand drivers

    • Portfolio Strategy & Lifecycle Management
      Optimize segment portfolio over time
    • R&D Direction & Innovation Returns
      Ensure innovation efforts translates to commercial advantage
      Manage business case
    • Value Proposition, Positioning & Messaging
      Manage branding and product placement in print media, digital media and conferences
      Create the product line marketing narrative and organize collateral to support narrative
    • Commercial Enablement & Market Execution
      Enable Sales in the selling process, understanding customer buying behavior
    • Financial Performance & Product P&L
      Manage economic outcome of the product line
      Price, CM strategy and execution
    • Governance, Alignment & Decision Ownership
      Drive alignment and decisions across functions
    • Maintain competitive intelligence database
    • Support Strategic Marketing Director in day-to-day business
    • Work with other product line managers to ensure a consistent approach for activities
    • Monitors regulatory and federal/state HSE programs and initiatives that may have an impact on the business and communicates risks and/or opportunities to Business Management

    Accountabilities

    • Product Line Strategy & Direction. 
      Alignment with market trends, financial goals, manufacturing assets and competitive behavior
      Product P&L, Price strategy and contribution margin   
    • Product portfolio and lifecycle accountability
      Ideation, New product development and introduction
      Product launch, drive market adoption and product phase out
      Portfolio optimization
    • R&D direction and outcomes
      Translate product line requirement into R&D actions
      Market implementation of new product developments
    • Market insight and track competitive activity
      Market segmentation and prioritization
      Track competitive positioning vis-à-vis competitive
    • Sales enablement and commercial execution of new product introduction
      Clear value propositions, technical positioning, competitive intelligence
      Capture customer/market feedback for strategy adjustment

    Benefits of Joining Ketjen

    • Competitive compensation

    • Comprehensive benefits package

    • A diverse array of resources to support you professionally and personally.

    Apply today and help Ketjen unleash the POTENTIAL of advanced chemistry for industries that power the world.

    Numbers & Facts

    LocationHouston, Texas

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