Strategic Partnerships Manager

Tower Laboratories Ltd
  • CT
    11 days ago

    Job Description

    The Opportunity

    Fizion is creating a new category of performance products built around one simple belief: Performance should fit into real life. Our mission is to help people perform on their terms through products that are flexible, convenient, and enjoyable to use. We are looking for a builder-not someone to inherit a mature sales territory, but someone to create one. You will design and scale our Strategic Partnerships program from the ground up, establishing relationships that become a long-term competitive advantage for the brand.

    What You'll Build

    • Develop the Fizion Performance Partner Program and turn it into a repeatable national growth engine.
    • Create partnerships with boutique fitness studios, specialty retailers, running communities, universities, hospitality groups, corporate wellness organizations, and performance-focused events.
    • Design systems that allow the partnership channel to scale efficiently over time.

    Key Responsibilities

    • Build and manage a qualified partnership pipeline using outbound outreach, referrals, LinkedIn, industry events, and networking.
    • Research target organizations and decision makers.
    • Conduct discovery meetings and present the Fizion partnership program.
    • Negotiate and onboard new partners.
    • Coordinate partner launch kits, merchandising, training materials, and marketing assets.
    • Work closely with Marketing, Operations, and E-commerce to ensure partner success.
    • Track KPIs and continuously improve the partnership playbook.
    • Represent Fizion at key industry conferences and trade shows.

    What Success Looks Like

    • Build an organized prospect database and outreach cadence.
    • Launch the initial partnership program.
    • Secure the first 25 active partners.
    • Document the first version of the partnership playbook.
    • Build a scalable partnership acquisition system.
    • Establish 200+ active performance partners.
    • Create measurable customer acquisition through partnerships.
    • Develop wholesale relationships that generate recurring revenue.
    • Build a channel capable of growing for years to come.

    Ideal Background

    • 3-7 years in strategic partnerships, business development, channel sales, account management, or related experience.
    • Experience in consumer products, fitness, wellness, retail, or startups is a plus.
    • Excellent relationship-building and communication skills.
    • Highly organized and comfortable creating systems from scratch.
    • Analytical mindset with experience using CRM or pipeline management tools.

    Key Performance Indicators

    KPI Measures of Success

    Qualified prospects Consistent weekly pipeline growth

    Discovery meetings High-quality conversations with target partners

    New partnerships Steady month-over-month growth

    Partner activation Partners actively sampling or selling Fizion

    Wholesale revenue Recurring account growth

    Customer acquisition Trackable conversions from partner channel

    Partner retention Long-term, engaged relationships

    Why Join Fizion?

    This is a rare opportunity to build a function-not simply fill a role. You will help define how Fizion reaches consumers beyond traditional advertising and create a national network of partners that becomes a core growth engine for the business. If you enjoy building systems, creating relationships, and helping shape a brand from its earliest stages, we'd love to meet you.

    Our Mission

    Place Fizion wherever people want to perform better.

    Numbers & Facts

    LocationCT

    Skills

    • Advertisingunmatched
    • Alliance/Partner Managementunmatched
    • Analysis Skillsunmatched
    • Building Systemsunmatched
    • Business Developmentunmatched
    • Cadenceunmatched
    • Category Developmentunmatched
    • Channel Managementunmatched
    • Channel Salesunmatched
    • Communication Skillsunmatched
    • Conferencesunmatched
    • Continuous Improvementunmatched
    • Customer Acquisitionunmatched
    • Customer Conversionunmatched
    • Customer Relationship Management (CRM)unmatched
    • Fitnessunmatched
    • LinkedInunmatched
    • Marketingunmatched
    • Merchandisingunmatched
    • Negotiation Skillsunmatched
    • Organizational Skillsunmatched
    • Performance Metricsunmatched
    • Product/Service Launchunmatched
    • Regional Salesunmatched
    • Retailunmatched
    • Revenue Growthunmatched
    • Salesunmatched
    • Sales Managementunmatched
    • Sales Pipelineunmatched
    • Startupunmatched
    • Trade Showsunmatched
    • Wholesale Industryunmatched
    • eCommerceunmatched

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