McDonald's Corp logo

Supervisor, Brand Marketing

McDonald's Corp
  • Chicago, IL
  • $93,208 Per Year
2 days ago

Job Description

Company Description

Job Description

Job Description:

Company Description:

McDonald's is proud to be one of the most recognized brands in the world, with restaurants in over 100 countries that serve 70 million customers daily. We continue to operate from a position of strength. Our updated growth strategy is focused on staying ahead of what our customers want and realizing further growth potential. Our relentless ambition is why McDonald's remains one of the world's leading corporations after almost 70 years. Joining McDonalds means thinking big and preparing for a career that can have influence around the world.

At McDonald's, we see every day as a chance to create positive impact. We lead through our values centered on inclusivity, service, integrity, community and family. From support of Ronald McDonald House to our Youth Opportunity project and sustainability initiatives, our values keep us dedicated to using our scale for good: good for our customers, people, industry and planet. We also offer a broad range of outstanding benefits including a sabbatical program, tuition assistance and flexible work arrangements.

Department Overview

As part of the U.S. Marketing & Menu Strategy team, you will help shape the future of the McDonald's menu. This role plays a key part in driving business growth by balancing the day-to-day needs of the business with the development of both short and long-term menu strategies.

Leveraging consumer insights, competitive intelligence, marketplace trends, and performance data, you will help identify opportunities that drive category growth, improve the customer experience, and support annual business objectives. You will translate complex data into clear business implications and collaborate across functions to bring menu strategies to life.

The Supervisor, Menu is responsible for identifying and championing category growth opportunities that leverage McDonalds unique competitive advantages. In this role, you will support the development and execution of menu strategies, monitor business performance, and help bring initiatives from strategy through commercialization.

You will work closely with cross-functional partners across Marketing, Consumer Insights, Operations, Culinary, Finance, Supply Chain, and restaurant leadership teams to develop recommendations, execute initiatives, and drive business results.

This is an excellent opportunity for a highly curious, analytical, and collaborative marketer who enjoys connecting consumer insights, business performance, and strategic thinking to influence menu decisions at one of the worlds most iconic brands.

Duties

  • Lead and manage lower-complexity menu initiatives from concept through commercialization while ensuring alignment with broader business objectives.
  • Develop a strong understanding of customer behavior, category dynamics, competitive activity, and marketplace trends.
  • Partner with the Strategy, Insights & Prioritization team to monitor category performance against annual KPIs, identify drivers of results, and uncover opportunities for growth.
  • Analyze consumer, competitor, and business performance data to generate actionable insights and recommendations.
  • Support the development, storytelling, and alignment of menu strategies, business cases, and tactical plans to leadership, Owner/Operator partners, and Field Marketing teams.
  • Collaborate cross-functionally to ensure successful execution of menu initiatives and go-to-market plans.
  • Support team operations, including budget coordination, meeting management, food events, governance event and processes.

Qualifications

  • Bachelors degree in Marketing, Business, or a related field.
  • 3+ years of experience in marketing, category management, brand management, strategy, or a related business discipline.
  • Experience managing projects and working effectively across multiple cross-functional teams.
  • Strong analytical skills with the ability to translate data into business insights and recommendations.
  • Excellent communication, presentation, and organizational skills.
  • Demonstrated ability to manage competing priorities in a fast-paced environment.
  • Curiosity, learning agility, and a growth mindset.

Preferred Qualifications

  • Experience in foodservice, restaurant, CPG, retail, or consumer-facing industries.
  • Experience supporting menu strategy, product innovation, new product development, or commercialization initiatives.
  • Familiarity with consumer insights, market research, and performance analytics.
  • Experience developing presentations and business cases for leadership audiences.

Why This Role

This role offers a unique opportunity to influence the menu strategy of one of the worlds most recognized brands. Youll gain exposure to enterprise-wide initiatives, collaborate with diverse teams, and help shape experiences enjoyed by millions of customers every day while building foundational skills in strategy, innovation, and business leadership.

Compensation

Bonus Eligible: Yes

Long - Term Incentive: Yes

Benefits Eligible: Yes

Salary Range

Minimum Base Pay$93,208.00Mid Base Pay$116,510.00

Additional Information:

Benefits eligible: This position offers health and welfare benefits, including but not limited to comprehensive health insurance, which includes medical, prescription drug, mental health, dental and vision coverage, as well as, life insurance.

McDonald's is an equal opportunity employer committed to the diversity of our workforce. We promote an inclusive work environment that creates feel-good moments for everyone. McDonald's provides reasonable accommodations to qualified individuals with disabilities as part of the application or hiring process or to perform the essential functions of their job. If you need assistance accessing or reading this job posting or otherwise feel you need an accommodation during the application or hiring process, please contact mcdhrbenefits@us.mcd.com. Reasonable accommodations will be determined on a case-by-case basis.

McDonald's provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to sex, sex stereotyping, pregnancy (including pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), race, color, religion, ancestry or national origin, age, disability status, medical condition, marital status, sexual orientation, gender, gender identity, gender expression, transgender status, protected military or veteran status, citizenship status, genetic information, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Nothing in this job posting or description should be construed as an offer or guarantee of employment.

Qualifications

Additional Information

Job Details

Categories

  • Brand Marketing
  • Corporate

Categories ID Categories URL Job title Supervisor, Brand Marketing Position Type Date Posted 09/15/2026 Primary Quest ID Second Quest ID Job Classification

Location(s) Chicago, IL, 60607, US

Job ID 5177

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Numbers & Facts

LocationChicago, IL
IndustryRestaurant/Food Services
Company Size50 to 99 employees

About Company

This job posting is for a position in a Restaurant owned by an independent franchisee, we are responsible for all employment related matters in the Restaurant including among other things , setting any requirements for the job and all decisions concerning hiring,  firing , discipline, supervision, staffing and sheduling. If you are hired for the job posting, the independent franchisee and not McDonald's  Corporation will  be your employer.

Skills

  • Analysis Skillsunmatched
  • Brand Managementunmatched
  • Brand Marketing (Branding)unmatched
  • Brand Strategyunmatched
  • Budgetingunmatched
  • Business Caseunmatched
  • Business Growthunmatched
  • Business Strategyunmatched
  • Business Supportunmatched
  • Category Managementunmatched
  • Channel Strategiesunmatched
  • Communication Skillsunmatched
  • Competitive Analysis/Strategyunmatched
  • Competitive Researchunmatched
  • Consumer Marketingunmatched
  • Consumer Packaged Goodsunmatched
  • Cross-Functionalunmatched
  • Culinary Operationsunmatched
  • Customer Experienceunmatched
  • Customer Relationsunmatched
  • Customer/Client Researchunmatched
  • Customer/Consumer Behaviorunmatched
  • Establish Prioritiesunmatched
  • Fast Foodunmatched
  • Field Marketingunmatched
  • Financeunmatched
  • Health Insuranceunmatched
  • Leadershipunmatched
  • Life Insuranceunmatched
  • Management Strategyunmatched
  • Market Entry Strategyunmatched
  • Market Researchunmatched
  • Market Trend Analysisunmatched
  • Marketingunmatched
  • Marketing Strategyunmatched
  • Menu Developmentunmatched
  • Menu Managementunmatched
  • Operational Supportunmatched
  • Organizational Skillsunmatched
  • Performance Analysisunmatched
  • Performance Metricsunmatched
  • Plan Meetingsunmatched
  • Prescription Drugsunmatched
  • Product Developmentunmatched
  • Project/Program Managementunmatched
  • Psychiatry and Mental Healthunmatched
  • Restaurantunmatched
  • Storytellingunmatched
  • Strategic Planningunmatched
  • Supply Chainunmatched
  • Sustainabilityunmatched
  • Team Playerunmatched
  • Waitressingunmatched

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