Are you looking for a place where you can bring your passion for campaign execution quality, team capacity, campaign build standards, QA discipline, technical troubleshooting, documentation, and process improvement in a fast-paced environment where speed, accuracy, compliance, and consistency are critical?
Welcome to Neighborly-the hub of service brands that connects customers to top-notch local experts who repair, maintain, and enhance homes and businesses. Our long-standing business, with over 40 years of experience, is focused on strategic innovation as we build the future of home and business services. Bring your ambition to the table as we unlock new doors together, taking your career to the next level.
The
Technical Campaign Operations Manager will coach and support campaign developers, QA specialists, and marketing automation team members while bringing in enough hands-on technical expertise to evaluate build approaches, troubleshoot issues, improve QA practices, and recommend practical process improvements. The ideal candidate understands how email and SMS campaigns are built, tested, personalized, triggered, measured, and launched.
This role will partner closely with Strategy, Brand, Creative, Data, Analytics, MarTech, Product, Legal, and vendor partners to ensure each campaign is built on clear requirements, validated data, sound technical logic, compliant messaging practices, and scalable operational standards.
Bring your experience and be empowered to innovate. As an
Technical Campaign Operations Manager on the Marketing Automation team, a typical day for you will include:
- Manage, coach, and support a technical marketing operations team, overseeing workload prioritization, capacity planning, performance management, skill development, and day-to-day issue resolution.
- Ensure accurate and timely delivery of email and SMS campaigns, including intake, audience segmentation, personalization, testing, QA, deployment, monitoring, and launch readiness.
- Establish and improve campaign build standards, QA processes, documentation, automation, reusable templates, scalable frameworks, and operational best practices to enhance efficiency and quality.
- Collaborate with Data, Product, Analytics, Engineering, MarTech, Creative, Legal, and external vendors to align business requirements, validate data and technical dependencies, and mitigate launch risks.
- Maintain adherence to email and SMS regulations, consent management requirements, deliverability best practices, data governance standards, and internal review processes while minimizing defects and rework.
- Serve as the primary escalation point for technical and operational issues, driving root-cause resolution, performance optimization, testing initiatives, and ongoing improvements in team capabilities and campaign execution.
Bring your skills and be inspired to achieve success. Required Qualifications:- Bachelor's degree in Marketing, Business, Information Systems, Computer Science, Communications, or a related field preferred; equivalent hands-on experience will be considered.
- 5+ years of experience in marketing automation, CRM, lifecycle marketing, email/SMS operations, campaign production, technical marketing operations, or a related digital marketing role.
- Hands-on experience building, QA'ing, deploying, or troubleshooting campaigns in marketing automation platforms such as Braze, Salesforce Marketing Cloud, Iterable, Responsys, Eloqua, HubSpot, Broadly, or similar systems.
- Strong working knowledge of email and SMS campaign execution, including campaign setup, segmentation, personalization, dynamic content, triggered journeys, audience logic, suppression rules, subscription groups, link tracking, rendering QA, and deployment readiness.
- Technical fluency with HTML, CSS, Liquid or similar scripting logic, dynamic content, personalization rules, reusable templates, QA tools, and email rendering best practices.
- Working knowledge of customer data structures, CRM/CDP environments, APIs, webhooks, event triggers, data feeds, consent fields, suppression logic, preference management, and marketing data workflows.
- Proven ability to troubleshoot technical campaign issues, evaluate root causes, partner with data and technology teams, document decisions, and communicate risks clearly to technical and non-technical stakeholders.
- Experience managing campaign throughput, SLAs, production calendars, QA cycles, launch readiness, capacity planning, and competing priorities in a fast-paced environment.
- Strong understanding of email and SMS