This is a remote position serving the Washington, Oregon, Idaho, and Alaska territory.
Job Purpose:
The Territory Sales Manager is responsible for driving revenue, distribution and brand execution within an assigned geographic area. The role manages independent pet retailers, farm & feed accounts and distributor partners to deliver profitable growth, strong in-store execution and consistent brand representation. This is a heavy travel role with expectations of overnight travel weekly and some nights or weekends. This right person for this role has a strong desire to win, drive growth and own their territory.
Revenue & Distribution Growth
- Deliver against territory sales targets for revenue, growth and distribution
- Expand distribution into new or lapsed retailers
- Drive placements of new innovation
- Drive same store growth via merchandising, promotional strategy and retail associate engagement
Retail Execution & Relationship Management
- Develop and grow relationships with retailer store owners, managers and associates to partner and be advocates for our brand
- Ensure strong in-store execution: shelving, placement, pricing and promotional activity
- Execute new item launches, resets and planograms
- Conduct regular store visits with documented call reports and action plans
- Train retail staff on product benefits, differentiation and selling points
Distributor Partnership
- Partner with distributor representatives to create a multiplicative impact in the market
- Conduct regular ride alongs with distributor reps to engage new retailers and ensure focus on MAPF brands among distributors
Market Development
- Analyze territory performance (distributor to retailer data) to identify opportunities and risks, utilizing our available internal data
- Build and execute territory business plans aligned to company objectives
- Represent the brand at local events, regional or national trade shows and retailer meetings
Trade and Promotion Management
- Execute promotions and programs within approved trade spend guidelines
- Ensure ROI focused use of promotional spend
Qualifications
- Bachelor’s degree preferred
- Experience in pet food or farm & feed
- Excellent written and in person communication skills
- A self-starter with a results driven mindset
- Willing to travel extensively
- Excellent time management skills
- Relentless pursuit of excellence
Working Conditions/Physical Requirements:
This position is largely self-directed and requires a thorough understanding of company policy, procedures, and values. This position will be required to adhere to all safety requirements, in all work environments. This position requires travel, and the ability/willingness to travel via airlines and/or vehicle.
Specific physical requirements may include:
- Occasionally lifting weights of fifty (50) pounds or less.
- Occasionally climbing ladders and stairwells.
- Occasionally standing, sitting, or walking for long periods of time.
