TikTok Shop - Ecosystem Partnership Manager

About the Team

The global e-Commerce US operation team aims to deliver high quality products together with a unique customer experience via TikTok. With more than 1 billion loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join us to build an e-commerce ecosystem that is innovative, secure and intuitive for our users together.

About the Role

We are seeking a dynamic Strategic Partner Manager for our TikTok Shop Partner ecosystem. This role involves managing and enhancing relationships with our full-suite solution partners on TikTok Shop, a thriving social e-Commerce platform. The ideal candidate will understand social content platforms, e-commerce trends, and account growth strategies.

Responsibilities

• Account Management: Oversee and manage a partner account portfolio on TikTok Shop. Drive partner GMV growth and service capability by providing full suite vertical solutions based on the seller and creator journey, from basic TikTok Shop Management to shop operations, affiliate operation, shoppable video production, Shopping Ads, Livestreaming operation, and community management.
• Strategy Development: Collaborate with partners to develop customized strategies that align with their business goals and TikTok Shops capabilities. Identify business models and implement special projects and best practices for optimizing visibility and sales on the platform.
• Performance Analysis: Regularly analyze partner performance data to identify trends, opportunities, and areas for improvement. Provide partners with actionable insights and recommendations.
• Relationship Building: Foster solid and long-term relationships with partners. Act as the primary point of contact for all account-related inquiries and issues, ensuring a high level of partner satisfaction.
• Collaboration with Cross-Functional Teams: Collaborate closely with category managers on matchmaking between Brands and TSPs by identifying their needs, strategically developing and landing the brand growth plan, and consolidating the growth methodology on TikTok Shop. Work closely with marketing, product, and technical teams to address partner needs, develop new features, and resolve technical issues.
• Live Operations Management: Collaborate with TSPs to identify and support LIVE sellers, defining live goals for each. Facilitate regular communication and feedback loops with TSPs to ensure continuous improvement. Monitor live session metrics and implement strategies to improve GMV/hour and Conversion Rates.

Minimum Qualifications

• Bachelor's degree in Business, Economics, Marketing, Data Science, or a related field.
• Established 5 years of work experience with agencies (marketplace, social commerce preferred) and e-commerce (working at a brand or marketplace).
• Strong merchant growth mindset and operational skills.
• Experience working with c-suite leadership and has a strong executive presence.
• Ability to analyze data and provide strategic insights.

Preferred Qualifications

• Familiarity with TikTok and other content platforms; experience in live streaming or social e-commerce is preferred.
• Excellent interpersonal and negotiation skills.
• A good team player and a fast learner who is open to changes.
• Attention to detail, affinity with numbers, logic, and strong problem-solving.