Trade Marketing Manager - Home & Garden Division

Spectrum

Atlanta, GA

JOB DETAILS
SKILLS
Analysis Skills, Brand Management, Brand Marketing (Branding), Brand Strategy, Brokerage, Budget Management, Calendar Management, Category Development, Communication Skills, Consumer Packaged Goods, Cross-Functional, Delivery Management, Detail Oriented, Distribution Channel, Distribution Services, Expense Tracking, Maintain Compliance, Market Entry Strategy, Marketing, Marketing Strategy, Microsoft Excel, Microsoft PowerPoint, Microsoft Product Family, Microsoft Word, Multitasking, Organizational Skills, Outbound Marketing, Partner Sales, Performance Analysis, Product Reviews, Project/Program Management, Promotional Programs, Retail, Retail Channel, Return on Investment (ROI), Sales, Team Player, Time Management
LOCATION
Atlanta, GA
POSTED
2 days ago

Division InformationThe Home & Garden business unit of Spectrum Brands is based in St. Louis, Missouri with distribution, manufacturing and sales offices throughout the US and globe. We are a leading supplier of consumer products nationally for the home, lawn and garden, insect and weed control markets. We deliver groundbreaking products of exceptional value and top-notch quality to consumers with our well-recognized brands including Spectracide, Hot Shot, Cutter, Repel, Black Flag, Garden Safe, EcoLogic and Liquid Fence.Job SummaryThe Trade Marketing Manager supports the development and execution of trade marketing strategies to drive brand visibility and sales performance across retail and distribution channels. This role collaborates closely with Sales, Marketing, and Category teams to ensure alignment with overall business objectives. This role will own the creation of retailer communication materials and present them directly to our retail partners. They will drive broker management and engagement across multiple sales channels. They will partner with our sales team to deliver new item innovation and other commercial objectives.Primary Duties & ResponsibilitiesAssist in planning and implementing trade marketing programs and promotions.Creates and combines Product Line Review materials and ensure timely delivery to retail partners.Create and manage Integrated Commercial Calendars to align business needs and stakeholders.Collaborate with cross-functional teams to execute channel-specific initiatives. Deliver these initiatives to retailers and ultimately our end consumers.Monitor trade spending and ensure compliance with budget guidelines. Create promotional planning guidelines and individual trade plans by retail channel.Identify ROI for trade events and create profitable promotional plans.Create and distribute trade-related reports on business performance and provide actionable insights.Lead cross-functional workstreams for both trade initiatives and retailers.Manage timelines, deliverables, and stakeholders for multiple concurrent projects.Education and Experience ProfileBachelor's degree in marketing, Business, or related field.2-4 years of experience in trade marketing, sales, or brand management.Strong analytical and project management skills.Excellent communication and collaboration abilities.Experience supporting CPG, retail, or consumer goods environments.Exposure to retailer execution, promotions, or go to market planning.Experience working cross-functionally with Sales and Marketing teams.Required SkillsStrong analytical and project management skills.Excellent communication and collaboration abilities.Efficient in Microsoft365 (Excel, Powerpoint, Word).High level of organizational skills and attention to detail.Ability to work independently and be a self-starter within a team setting.Demonstrated ability to handle multiple tasks and assignments simultaneously.Clear sense of urgency.Work EnvironmentWorking conditions are normal for an office environment.The above information on this description has been designed to indicate the general nature and level of work performed by employees within this job/classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.Spectrum Brands is an Equal Employment Opportunity/Affirmative Action employer.#J-18808-Ljbffr

About the Company

S

Spectrum

Charter Communications, Inc. (NASDAQ:CHTR) is a leading broadband connectivity company and cable operator serving more than 31 million customers in 41 states through its Spectrum brand. Over an advanced communications network, the company offers a full range of state-of-the-art residential and business services including Spectrum Internet®, TV, Mobile and Voice. For small and medium-sized companies, Spectrum Business® delivers the same suite of broadband products and services coupled with special features and applications to enhance productivity, while for larger businesses and government entities, Spectrum Enterprise provides highly customized, fiber-based solutions. Spectrum Reach® delivers tailored advertising and production for the modern media landscape. The company also distributes award-winning news coverage, sports and high-quality original programming to its customers through Spectrum Networks and Spectrum Originals. More information about Charter can be found at corporate.charter.com.
COMPANY SIZE
10,000 employees or more
INDUSTRY
Computer/IT Services
FOUNDED
1993
WEBSITE
https://jobs.spectrum.com/