Trade Show Manager Onsite in Louisville, KY M-F About Lantech
Lantech is the global leader in stretch wrapping technology—and the original inventor of the rotary stretch wrapper. For decades, we’ve continued to innovate with performance‑enhancing technology that sets the industry standard. We’re also leaders in robust, efficient case and tray handling equipment. Today, Lantech machines operate worldwide, supported by a global service network and multilingual technical support. Core Mission Own the strategy, execution, and performance of Lantech's North American trade show program to accelerate pipeline growth, strengthen customer relationships, and improve sales conversion across distributor, direct, and partner channels. Key Responsibilities Trade Show Strategy & Execution - Develop and manage Lantech's North American trade show strategy and calendar
- Lead cross-functional planning, timelines, vendor management, and onsite execution
- Coordinate booth strategy, customer engagement experiences, and event messaging
- Drive pre-show and post-show marketing campaigns and attendee engagement
- Manage trade show ROI tracking, lead capture quality, and follow-up workflows
- Build and maintain relationships with MHI, PMMI, distributors, and system partners
- Align trade show initiatives with sales priorities, product launches, and growth objectives
Additional Responsibilities This role also contributes to broader marketing initiatives based on individual skill set and team needs. Required Qualifications - 3+ years of experience in B2B marketing, trade shows, event management, or related commercial marketing roles
- Proven experience managing large-scale trade shows and integrated marketing campaigns
- Exceptional attention to detail and organizational skills, with the ability to manage multiple moving parts and deadlines simultaneously
- Strong project management, communication, and cross-functional collaboration skills
- Ability to balance strategic thinking with hands-on execution
- Self-starter with strong problem-solving skills
- Willingness to travel for trade shows and industry events
Preferred Qualifications - Experience supporting distributor, channel, or partner-based sales organizations
- Familiarity with CRM and marketing automation tools as they relate to event lead capture and follow-up
Success Characteristics - Highly organized with a strong attention to detail
- Commercially minded and growth-oriented
- Strong systems thinker with a process improvement mindset
- Collaborative, proactive, and execution-focused
- Driven by measurable business outcomes and continuous improvement
Travel Requirements Willingness to travel domestically for major North American trade shows, industry events, and occasional conferences - 2–3 major trade shows each year will require approximately one week of onsite support, including one annual show requiring up to two weeks of travel
- Additional travel may include shorter trips for conferences, customer engagement, or industry events
- Estimated travel: approximately 10–15% annually
Why You’ll Love Working at Lantech- Job Stability: A growing, essential manufacturer with a strong market presence
- Career Growth: Clear advancement paths, skill development, and promotional opportunities
- Competitive Pay & Benefits:
- 401(k) with company match
- Quarterly profitability bonuses
- Medical, Dental, Vision
- Paid Life, STD & LTD insurance
- Paid Vacation, PTO, and 8 paid holidays
- Work-Life Balance: 4-day work week
- Casual Dress & Great Culture: A supportive, team-focused environment
Come stretch your career with Lantech—where innovation meets opportunity. #LT
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