UPS Digital Product Marketing Segment Manager

United Parcel Service Inc

Atlanta, GA

JOB DETAILS
SKILLS
Business Strategy, Business-to-Business (B2B), Communication Skills, Cross-Functional, Enterprise Applications, Establish Priorities, Leadership, Market Segmentation, Marketing, Microsoft Excel, Microsoft PowerPoint, Microsoft Product Family, Presentation/Verbal Skills, Product Management, Product Marketing, Product/Service Launch, Sales, Salesforce.com, Software as a Service (SaaS), Team Lead/Manager, Team Player, United States Citizen, Writing Skills
LOCATION
Atlanta, GA
POSTED
30+ days ago

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Explore your next opportunity at a Fortune Global 500 organization. Envision innovative possibilities, experience our rewarding culture, and work with talented teams that help you become better every day. We know what it takes to lead UPS into tomorrowpeople with a unique combination of skill + passion. If you have the qualities and drive to lead yourself or teams, there are roles ready to cultivate your skills and take you to the next level.

Job Description:

The Product Marketing Segment Manager leads cross-segment go-to-market (GTM) strategy for UPS Digital's portfolio of solutions, spanning enterprise, partner, and digital channels. This role owns segmentation, positioning, and commercialization strategy, translating product and portfolio direction into clear GTM frameworks that scale across complex, multi-stakeholder buying cycles.

This role defines what we take to market, who we target, and how we win by segment, while partnering with Product Management, Sales, Product Marketing, Growth Marketing, and Marketing Operations teams.

Minimum Qualifications

  • Bachelors degree in Marketing, Business, Strategy, or equivalent professional experience.
  • 710+ years of experience in Product Marketing, Segment Marketing, or Enterprise GTM roles.
  • Proven experience managing multiple, overlapping product launches across complex portfolios or roadmaps.
  • Strong verbal and written communication skills, with the ability to deliver clear, customer-centric messaging tailored to different segments and buying groups.
  • Demonstrated ability to define segmentation, positioning, and GTM strategy for enterprise or B2B offerings.
  • Experience working cross-functionally with Product, Sales, and Marketing teams to influence outcomes without direct authority.
  • Working familiarity with tools such as Salesforce and Microsoft (e.g., PowerPoint, Excel, Teams) to support GTM planning, insights, and stakeholder communication.

Preferred Qualifications

  • Experience leading GTM in a B2B SaaS or enterprise software environment.
  • Experience mapping customer journeys and marketing conversion funnels to inform GTM strategy and prioritization.
  • Background supporting portfolio or bundled product motions across multiple segments or channels

This is a hybrid role and requires you to be in office 3 days a week at our Alpharetta location.

Employee Type:

Permanent

UPS is committed to providing a workplace free of discrimination, harassment, and retaliation.

Other Criteria:

UPS is an equal opportunity employer. UPS does not discriminate on the basis of race/color/religion/sex/national origin/veteran/disability/age/sexual orientation/gender identity or any other characteristic protected by law.

Basic Qualifications:

Must be a U.S. Citizen or National of the U.S., an alien lawfully admitted for permanent residence, or an alien authorized to work in the U.S. for this employer.

About the Company

U

United Parcel Service Inc

Working for UPS

Where are you headed? If you’re ready to get what you want out of your job — out of your life — the smart route is at UPS. As a growing, dynamic Fortune 50 organization, we have the kind of opportunities that will help you go as far as your ambition will take you. So if you’re looking to start on a rewarding future, we’ll get you moving in the right direction.


Here at UPS, we have many positions available, from Hourly Part-Time Package Handlers and Seasonal positions, to Drivers, Mechanics, and full time Professional opportunities. We have professional roles available in Marketing, Information Technology, Sales, Engineering, Finance & Accounting, Customer Solutions, and Global Business Services.


Every day, we choreograph the infinite movements of goods, funds, and information in more than 200 countries and territories.


From our early roots as a Seattle, Washington bike-messenger company to our present day, multi-billion-dollar global corporation, our team has held a singular focus – empowering commerce around the world. We have become the world's largest package delivery company and a leading global provider of specialized transportation and logistics services.


From global giants to local mom and pop businesses, we improve distribution networks and manage supply chains to help our customers to do what they do best. That’s how we make the world work better. And that’s how we build better careers and reward people like you for doing what they love to do most. Join us!



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Our Mission

Empowering careers & commerce around the globe takes more than the concerted efforts of innovative thinkers, collaborative teammates & incredible technology. It calls on the values, purpose & mission that have driven us right from the start. We build on our legacy as a caring & responsible corporate citizen through the conduct of our people and company in the communities we serve. Inspire our people & business partners to do their best, offering opportunities for personal development & success.

COMPANY SIZE
10,000 employees or more
INDUSTRY
Transport and Storage - Materials
FOUNDED
1907
WEBSITE
https://ad.doubleclick.net/ddm/clk/435483662;252766501;k?https://www.jobs-ups.com?utm_source=monster.com&utm_campaign=core&utm_content=job_board&utm_medium=profile&ss=paid