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Value-Added Services (VAS) sales content and enablement strategies

Iconma

Miami, FL

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JOB DETAILS
SALARY
$18.26–$21.13 Per Hour
SKILLS
Analysis Skills, Artificial Intelligence (AI), Automation, Communication Skills, Content Development, Continuous Improvement, Credit Cards, Cross-Functional, Customer Conversion, Customer Relations, Customer Relationship Management (CRM), Customer Relationship Management (CRM) Systems, Customer/Client Research, Health Plan, Localization, Marketing, Marketing Communications, Microsoft Excel, Microsoft Office, Microsoft PowerPoint, Microsoft Word, Multitasking, Pager, Partner Sales, Performance Analysis, Performance Metrics, Presentation/Verbal Skills, Pricing, Product Marketing, Product Pricing, Product/Service Launch, Productivity Management, Regional Sales, Revenue Growth, Sales, Sales Closing Skills, Sales Cycle, Sales Strategy, Sales Support, Sales/Support Engineering (SE), Scalable System Development, Solution Sales, Storytelling, Team Player, Time Management, Training Tools, Usability Engineering, Writing Skills
LOCATION
Miami, FL
POSTED
21 days ago
Our client, a Credit Card Company, is looking for a Value-Added Services (VAS) sales content and enablement strategies for their Miami, FL location.
 
Responsibilities:
  • Exercises independent judgment with minimal supervision
  • Drives execution across multiple priorities and stakeholders
  • Operates with a high degree of ownership in fast-paced, matrixed environments
AI-Driven Content Strategy
  • Support the development and execution of a centralized, AI-powered sales content strategy
  • Build scalable frameworks including pitch decks, one-pagers, proposals, and playbooks
  • Ensure consistency of messaging across products and regions while enabling localization
Content Design & Experience
  • Translate complex product, implementation, and pricing structures into simple, compelling client narratives
  • Develop modular content adaptable by client segment, region, and opportunity
  • Ensure all materials are visually consistent, brand-aligned, and executive-ready
Sales Enablement & Adoption
  • Design and support enablement programs, toolkits, and playbooks to drive seller productivity
  • Partner with sales teams to ensure relevance, usability, and adoption of content
  • Support tracking of content usage across the sales lifecycle
AI & Automation Integration
  • Implement and support AI-driven solutions to:
  • Generate proposals, presentations, and client-facing materials
  • Summarize client insights and meeting outputs
  • Recommend next-best actions and content based on pipeline stage
  • Partner with Tech and Data teams to integrate tools such as Copilot, Power Automate, CRM systems, and knowledge platforms
Performance & Insights
  • Track KPIs such as content usage, sales cycle efficiency, win rates, and seller productivity
  • Leverage insights to continuously improve content and enablement strategies
  • Support feedback loops with stakeholders across Sales, Product, and GTM
Cross-Functional Collaboration
  • Partner with Product, Marketing, Pricing, and Sales Engineering teams to align content to commercialization priorities and GTM strategies
  • Support strategic deal development and executive communications
  • Responsible for the design, development, and optimization of Value-Added Services Solutions sales content and enablement strategies leveraging AI to drive scale, consistency, and commercial impact across regions.
  • This role connects Product, GTM, and Sales teams to deliver high-quality, data-driven, and actionable content that accelerates client engagement and conversion.
AI-Driven Content Strategy
  • Define and manage a centralized, AI-powered sales content strategy (copilots, automation, content generation).
  • Build scalable frameworks including pitch decks, one-pagers, proposals, and playbooks.
  • Standardize messaging across products and regions while enabling local customization.
Content Design & Experience
  • Translate complex products, implementation and pricing structures into simple, compelling, client-ready narratives.
  • Develop modular content that can be dynamically assembled by client, segment, or opportunity.
  • Ensure all materials are executive-ready, visually consistent, and aligned with brand standards.
Sales Enablement & Adoption
  • Design enablement journeys (training, toolkits, playbooks) to drive seller productivity.
  • Partner with regional sales teams to ensure relevance and adoption.
  • Track usage and effectiveness of content across the sales lifecycle.
AI & Automation Integration
  • Implement AI solutions to:
  • Auto-generate proposals, emails, and client materials
  • Summarize client insights and meeting outputs
  • Recommend next-best content/actions based on pipeline stage
  • Partner with Tech/Data teams to integrate tools such as Power Automate, Copilot, CRM, and knowledge platforms.
Performance & Insights
  • Define and track KPIs (content usage, win rates, cycle time reduction, seller productivity).
  • Leverage analytics to continuously optimize content and enablement strategies.
  • Establish feedback loops with sales, product, and client stakeholders.
Cross-Functional Collaboration
  • Partner closely with Product, Marketing, Pricing, and Sales Engineering teams.
  • Align content to commercialization priorities, product launches, and GTM strategies.
  • Support executive communications and strategic deal development.
 
Requirements:
  • Strong verbal and written communication skills with the ability to create executive-ready content
  • Expertise in content design, storytelling, and simplification of complex concepts
  • Ability to develop modular, scalable content frameworks (pitch decks, proposals, playbooks)
  • Strong stakeholder management and cross-functional collaboration skills
  • Analytical mindset with ability to track and interpret performance metrics (e.g., content usage, win rates)
  • Proficiency in Microsoft Office tools (PowerPoint, Excel, Word)
  • Experience with AI-enabled workflows, automation, and content generation tools
  • We are seeking a contractor with 3–7 years of experience in sales enablement, content strategy, or related disciplines to support the design, development, and optimization of Value-Added Services (VAS) sales content and enablement strategies.
  • This role will focus on leveraging AI, automation, and data-driven insights to create scalable, consistent, and impactful sales materials, while improving seller productivity and accelerating client engagement and conversion across regions.
  • Bachelor’s degree in Business, Marketing, Communications, Engineering, or related field required
  • 3–7 years of experience in sales enablement, content strategy, GTM, product marketing, or sales engineering support
  • Proven ability to translate complex products, pricing, and technical concepts into clear, client-ready narratives
  • Experience working in cross-functional environments (Product, Sales, Marketing, Pricing, or Engineering)
  • Familiarity with AI tools, automation platforms (e.g., Copilot, Power Automate), CRM systems, and knowledge platforms preferred
  •  
 
Why Should You Apply?

About the Company

I

Iconma

ICONMA is a global information consulting management firm providing Professional Staffing Services and Project-Based Solutions for organizations in a broad range of industries.

  • Corporate Headquarters in Troy, Michigan; 20+ locations worldwide.
  • Certified Woman-Owned Business Enterprise (WBE); certified by Women’s Business Enterprise National Council, National Women Business Owners Corporation (NWBOC); and California Public Utilities Commission (CPUC).
  • Founded in 2000
  • 2000+ Employees

The company was founded on the principle that success is derived from delivering high quality service and resources in the most responsive, flexible, and innovative way. ICONMA invests in people and resources with a single goal: To provide our customers with the highest quality service in the most responsive manner. Through its network of offices, ICONMA provides the resources to help clients maintain their competitive advantage.

COMPANY SIZE
2,000 to 2,499 employees
INDUSTRY
Management Consulting Services
EMPLOYEE BENEFITS
401K, Employee Referral Program, Life Insurance
FOUNDED
2000
WEBSITE
https://www.iconma.com/

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