Vice President, Marketing and Communications

Jobtailor

Los Angeles, CA

JOB DETAILS
SKILLS
Artificial Intelligence (AI), Cadence, Corporate Funding, Customer Relationship Management (CRM), Engagement Marketing, Fundraising, Journalism, Leadership, Marketing, Marketing Campaign, Marketing Communications, Marketing Communications Strategy, Marketing Strategy, Nonprofit, Online Advertising, Online Marketing, People Management, Performance Metrics, Public/Media/Press/Analyst Relations, Social Media
LOCATION
Los Angeles, CA
POSTED
1 day ago

ResponsibilitiesDevelop and execute the marketing and communications strategy that advances UWGLA's five-year revenue goal of $40MServe as chief brand steward, ensuring consistent, mission-aligned messagingServe as strategic communications advisor to the CEO, fundraising leadership, and Executive TeamPartner with Development leadership and technology consultants on donor data, CRM, and AI infrastructureLead integrated marketing campaigns and donor engagement strategiesOwn marketing strategy and execution for the under-$1,000 donor segmentOversee website, email, social media, and digital advertising to grow online givingDirect donor and funder communicationsLead cause marketing and corporate sponsorship activationDirect UWGLA's impact storytellingCreate a communications cadence and calendar for key constituentsManage the marketing and communications department budgetEstablish marketing and communications KPIs and reportingLead and develop an integrated team spanning brand and creative, communications and PR, digital marketing, content, social media, events, and analyticsRequirementsBachelor's degree in marketing, communications, journalism, public relations, or related field requiredMinimum 10 years of relevant experience in a marketing communications team, ideally in a nonprofit or mission-driven organization required.Minimum 3 years of experience supervising and developing direct reports#J-18808-Ljbffr

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