A hands‑on, enterprise‑grade marketing leader who can build the entire marketing function from the ground up. This role is equal parts strategist and operator, owning positioning, pipeline generation, product marketing, and the market reintroduction product launch. Ideal for a senior B2B SaaS marketer who wants full ownership rather than a narrow slice of a larger org.
Top Value Propositions
Full ownership of marketing strategy, positioning, demand generation, and product marketing
Direct partnership with the CEO on narrative, GTM, analyst relations, and board‑level storytelling
Lead the Q4 market reintroduction product launch — a high‑visibility, company‑defining moment
Build and scale a distributed marketing team across the US and Philippines
Shape how enterprise buyers, analysts, and partners understand the platform across Intake, Procurement Activity Management, Supplier Management, Contract Management, eSourcing, and Category Management
Core Responsibilities
Architect and execute the Q4 market reintroduction product launch
Own positioning across procurement orchestration, TPRM, spend management, and adjacent enterprise categories
Build product‑level and platform‑level messaging strong enough for standalone and multi‑module sales motions
Stand up and run the demand engine — campaigns, digital, paid, email, attribution, and reporting
Drive pipeline contribution in tight coordination with sales
Lead content strategy, thought leadership, analyst relations, and executive‑level narrative development
Hire, coach, and scale a distributed marketing team while owning budget, ROI, and marketing operations
Ideal Candidate Profile
8+ years in B2B SaaS marketing with senior leadership experience owning the full function
Proven ability to build demand generation and pipeline programs from limited budgets and small teams
Experience marketing to enterprise buyers in regulated or complex‑sale environments
Strong product marketing instincts and comfort being the most senior marketing voice in the room
Skilled at building positioning, narrative, and messaging for enterprise buyers, analysts, and partners
Comfortable operating without a large internal support structure
Success Looks Like
Within two quarters, the company has a differentiated market position, a functioning demand engine with visible pipeline contribution, a credible thought‑leadership cadence, and a small team operating with autonomy.
Numbers & Facts
Location
Atlanta, Georgia
Skills
Budgetingunmatched
Business-to-Business (B2B) Marketingunmatched
Cadenceunmatched
Campaignsunmatched
Category Managementunmatched
Coachingunmatched
Demand Generationunmatched
Enterprise Marketingunmatched
Expense Managementunmatched
Leadershipunmatched
Marketingunmatched
Marketing Strategyunmatched
Procurement Managementunmatched
Product Developmentunmatched
Product Marketingunmatched
Product/Service Launchunmatched
Public/Media/Press/Analyst Relationsunmatched
Purchasing/Procurementunmatched
Return on Investment (ROI)unmatched
SLICE (Simulation Language with Integrated Circuit Emphasis)unmatched
Salesunmatched
Software as a Service (SaaS)unmatched
Storytellingunmatched
Thought Leadershipunmatched
Vendor/Supplier Managementunmatched
eSourcingunmatched
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