Vice President, Marketing

Vice President, Marketing

About the Company

Innovative biotechnology (BioTech) company specializing in oncolytic immunotherapy for bladder cancer

Industry
Biotechnology

Type
Public Company

Founded
2010

Employees
51-200

Categories

• Biotechnology

Specialties

• immuno-oncology

About the Role

The Company is seeking a Vice President, Marketing to lead the strategic commercialization of its lead asset in the oncology space. The successful candidate will be responsible for the development and execution of the brand and multi-indication launch strategy, with a focus on market development, brand planning, and launch readiness. This role demands a seasoned professional with a minimum of 15 years' progressive commercial leadership experience in the biotechnology or pharmaceutical industry, particularly in oncology. The VP, Marketing will be the architect of the brand, owning the integrated brand plan, positioning, messaging, and go-to-market approach. They must have a proven track record in formulating commercial strategies, executing marketing campaigns, and driving physician adoption. The role also requires a leader who can build and lead a high-performing marketing team, and who is adept at influencing executive-level stakeholders in complex, cross-functional commercial environments.Candidates for the VP, Marketing position at the company should have a Bachelor's degree as a minimum educational requirement, with an MBA or relevant advanced degree strongly preferred. A background in oncology commercialization, including experience in uro-oncology, genitourinary cancers, immuno-oncology, biologics, or specialty oncology, is essential. The ideal candidate will have a successful recent product launch experience in a competitive therapeutic environment and a deep understanding of the buy-and-bill, specialty pharmacy, and complex commercial environments. Key competencies include strategic brand and launch leadership, oncology market and customer acumen, communication, executive influence, and a strong commitment to compliance, integrity, and decision quality. The role demands a resilient, agile, and persevering leader who can manage ambiguity and pressure while keeping the team focused on the mission and the highest-value work.

Hiring Manager Title
Chief Commercial Officer

Functions

• Marketing