Works in collaboration with Institutional Advancement team members to plan and execute videomedia production scripting filming editing sound mixing animations and graphic creation in support of marketing and storytelling for the college. Operates specialized equipment for use in photography videography and digital signage. Coordinates livestream events including the establishment of links captions presentations slide and video teleprompter use and the like.
Essential Functions
35 - Video Production Pre-Production Production & Live Events Develops single- and multi-camera video productions supporting college communications and strategic priorities. Develops scripts storyboards creative concepts and storytelling frameworks. Films lectures performances interviews advertisements b-roll and campus events. Captures digital recordings voiceovers speeches live events and drone footage. Sets up and operates live event production equipment including video switchers robotic cameras lighting systems LED panels Fresnel tungsten fluorescent soundboards microphones cabling and video conversion devices. Operates DSLRs professional video cameras gimbals and related equipment. Coordinates livestream events. Operates and maintains mobile and on-site audiovideo equipment.
30 - Post-Production & Editing Edits and produces professional video content for multiple platforms and audiences ensuring accessibility. Imports and manages footage across various codecs. Edits content into cohesive narratives using post-production techniques. Creates lower thirds introsoutros and integrates visual elements. Performs color correction audio balancing and exporting. Exports projects in a variety of digital formats for web social media internal distribution and large-scale display. Digitizes catalogs archives and stores media content. Utilizes software including Final Cut Pro Adobe Premiere Pro After Effects Apple Motion and related editing tools. Proofreads and reviews final content for accuracy quality and accessibility.
20 - Animation & Motion Graphics Designs and produces 2D and 3D animated graphics supporting marketing and communications. Converts flyers event promotions and departmental information into animated ads for hallway displays street marquees social media and web. Develops infographic videos and animated visual explainers. Creates 3D visual graphics for large-scale campus events. Produces custom animated elements for video productions. Uses Adobe After Effects Apple Motion Maya Photoshop and Illustrator.
10 - Photography & Visual Content Creation Provides professional photography and still imagery supporting communications and marketing. Captures individual and group portraits campus events and marketing photography. Produces images for web advertising and social media and other mediums. Sets up and operates DSLR cameras lenses studio flash systems speed lights C-stands and light modifiers.
5 - Strategic Alignment Innovation & Other Duties Applies critical thinking and analysis in content development and problem-solving. Stays current with best practices emerging technologies and industry trends in video production animation and digital media. Assists with archiving customer interaction presentation collaboration marketing brainstorming and related duties as assigned.